Regional Retail Performance Manager, APAC

Coty is a world leader in beauty and home to an illustrious roster of cosmetic skincare and fragrance brands. And our company has a mission: to challenge the definition of beauty to encourage authenticity and celebrate diversity. Because to us at Coty beauty isnt about conforming to somebody elses ideal. Its about inclusion and liberating everyone to shine in their unique way.

The Retail Performance Manager for the APAC Region is responsible for driving operational excellence sales performance and customer experience across diverse retail markets. This role requires strong cross-cultural leadership regional strategy alignment and the ability to coordinate across multiple countries with varying market dynamics. The manager partners closely with Commercial Education Merchandising and Marketing teams to ensure consistent execution of brand standards and achievement of commercial targets.

Key Responsibilities:

Performance Management

- Monitor and analyze store KPIs (sales conversion ATV IPT AUP productivity etc.) across APAC markets to identify trends and opportunities.
- Develop and implement action plans to improve underperforming stores.
- Lead quarterly performance reviews with Retail teams across different countries.

Operational Excellence

- Ensure compliance with brand standards SOPs and operational policies across diverse retail environments.
- Conduct regular store visits and audits throughout the APAC region to assess execution and identify areas for improvement.
- Support new store openings and refurbishments with operational readiness plans tailored to local market needs.

Team Development & Coaching

- Partner with Education and HR to identify training needs and support capability building across culturally diverse teams.
- Coach Retail teams on leadership performance management and business acumen.
- Foster a culture of accountability empowerment and continuous improvement across markets.

Strategic Planning & Execution

- Collaborate with cross-functional teams to align retail strategies with regional business goals.
- Support promotional and VM execution to maximize impact and ROI across different consumer segments.
- Contribute to annual budgeting and forecasting processes with regional insights.

Reporting & Insights

- Prepare regular performance reports and dashboards for senior leadership.
- Provide actionable insights and recommendations based on regional data analysis.
- Track progress against strategic initiatives and KPIs across APAC markets.

Qualifications & Experience:

- Bachelors degree in Business Retail Management or related field.
- 5 years of experience in retail operations or performance management preferably in a regional APAC role.
- Strong analytical skills and proficiency in retail metrics and reporting tools.
- Excellent communication coaching and stakeholder management skills.
- Ability to travel extensively across APAC markets.

Key Competencies:

- Commercial acumen
- Cross-cultural leadership & influence
- Analytical thinking
- Operational rigor
- Customer-centric mindset
- Collaboration & agility
- Regional strategy alignment

OUR BENEFITS

• Omni-Working: Hybrid flexible working model enabling employees to balance remote and office-based work
• Product Allowance: Employees can order from a selection of Coty Products each year
• Free goods: Employees would be able to enjoy occasional free products due to Companys initiative
• Gender-Neutral Paid Parental Leave: All Employees regardless of gender will have access to the same number of fully paid weeks of offered parental leave

ABOUT COTY

Coty is one of the worlds largest beauty companies with an iconic portfolio of brands across fragrance color cosmetics skincare and body care. At Coty we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!

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Manager