Summary
About us
Kering Eyewear part of the global Luxury group Kering is the most relevant player in the Luxury Eyewear market segment. We design develop manufacture and distribute eyewear that blends creativity innovation and quality. Our portfolio spans a wide range of iconic brands including Gucci Cartier Saint Laurent Bottega Veneta Balenciaga McQueen Valentino Chloé Alaïa Montblanc Dunhill Puma and our proprietary brands LINDBERG Maui Jim and Zeal Optics. By combining industry expertise with a commitment to sustainability we help our brands redefine design and craft eyewear that captivates consumers worldwide.
Job Description
The opportunity
You will play a pivotal role from day one in launching our luxury Smart Glasses a groundbreaking category-defining project in which technology meets the highest level of design excellence.
You will lead the global communication PR and influencer marketing strategy shaping and executing high-impact plans across teams and in close collaboration with one of the worlds leading Big Tech companies.
Your expertise in communication for wearables and products with high technological content will enable you to navigate and elevate a rapidly evolving category.
You combine creativity with a strong ability to translate plans into action possess a clear vision and entrepreneurial spirit.
How you will contribute
- Develop create and execute communication activities for the Smart Glasses category at a global level.
- Define and align each campaigns objectives strategy and measurement framework within the marketing goals and KPIs focusing on technology-driven innovation.
- Translate complex technological features into clear compelling and brand-consistent communication guidelines tailored to different global markets.
- Manage relationships with creative agencies and internal graphic teams for the development of ADV assets and tech-driven content overseeing the full process.
- Collaborate with the PR team to define the PR consumer events and influencer marketing strategy.
- Continuously monitor communication strategies and trends within the Smart Glasses wearable technology smart device fashion-tech lifestyle and sport-tech industries.
- Be a smart team leader.
Who you are
- Masters degree in Communication Marketing Management or a related field.
- 7 years in tech driven communication PR and influencer marketing within wearables consumer electronics smart health IoT. Additional fashion / luxury expertise will be a plus.
- Strong passion for technology wearables AI and digital experiences.
- Explorer and innovator mindset: curiosity creativity and entrepreneurial drive.
- Refined aesthetic sensitivity with a passion for luxury and fashion.
- Outstanding communication and excellent project management skills with a proven ability to work cross-functionally in a global environment.
- Fluency in English and Italian. Other languages are considered a plus.
- Advanced proficiency with the MS Office suite.
Why work with us
This is an excellent opportunity to join the Kering adventure in a moment of extraordinary growth and become part of a thriving team in a global Luxury group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
Job Type
Regular
Start Date
Schedule
Full time
Organization
KERING EYEWEAR S.P.A.
Required Experience:
Manager
SummaryAbout usKering Eyewear part of the global Luxury group Kering is the most relevant player in the Luxury Eyewear market segment. We design develop manufacture and distribute eyewear that blends creativity innovation and quality. Our portfolio spans a wide range of iconic brands including Gucci...
Summary
About us
Kering Eyewear part of the global Luxury group Kering is the most relevant player in the Luxury Eyewear market segment. We design develop manufacture and distribute eyewear that blends creativity innovation and quality. Our portfolio spans a wide range of iconic brands including Gucci Cartier Saint Laurent Bottega Veneta Balenciaga McQueen Valentino Chloé Alaïa Montblanc Dunhill Puma and our proprietary brands LINDBERG Maui Jim and Zeal Optics. By combining industry expertise with a commitment to sustainability we help our brands redefine design and craft eyewear that captivates consumers worldwide.
Job Description
The opportunity
You will play a pivotal role from day one in launching our luxury Smart Glasses a groundbreaking category-defining project in which technology meets the highest level of design excellence.
You will lead the global communication PR and influencer marketing strategy shaping and executing high-impact plans across teams and in close collaboration with one of the worlds leading Big Tech companies.
Your expertise in communication for wearables and products with high technological content will enable you to navigate and elevate a rapidly evolving category.
You combine creativity with a strong ability to translate plans into action possess a clear vision and entrepreneurial spirit.
How you will contribute
- Develop create and execute communication activities for the Smart Glasses category at a global level.
- Define and align each campaigns objectives strategy and measurement framework within the marketing goals and KPIs focusing on technology-driven innovation.
- Translate complex technological features into clear compelling and brand-consistent communication guidelines tailored to different global markets.
- Manage relationships with creative agencies and internal graphic teams for the development of ADV assets and tech-driven content overseeing the full process.
- Collaborate with the PR team to define the PR consumer events and influencer marketing strategy.
- Continuously monitor communication strategies and trends within the Smart Glasses wearable technology smart device fashion-tech lifestyle and sport-tech industries.
- Be a smart team leader.
Who you are
- Masters degree in Communication Marketing Management or a related field.
- 7 years in tech driven communication PR and influencer marketing within wearables consumer electronics smart health IoT. Additional fashion / luxury expertise will be a plus.
- Strong passion for technology wearables AI and digital experiences.
- Explorer and innovator mindset: curiosity creativity and entrepreneurial drive.
- Refined aesthetic sensitivity with a passion for luxury and fashion.
- Outstanding communication and excellent project management skills with a proven ability to work cross-functionally in a global environment.
- Fluency in English and Italian. Other languages are considered a plus.
- Advanced proficiency with the MS Office suite.
Why work with us
This is an excellent opportunity to join the Kering adventure in a moment of extraordinary growth and become part of a thriving team in a global Luxury group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
Job Type
Regular
Start Date
Schedule
Full time
Organization
KERING EYEWEAR S.P.A.
Required Experience:
Manager
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