Area Product Manager
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Job Location:
Monthly Salary:
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
JOB DESCRIPTION:
MAIN PURPOSE OF ROLE
Implement a marketing and sales strategy for one or more of the organizations more complex controversial or strategically significant products/services in order to meet established sales or market share targets.
MAIN RESPONSIBILITIES
Conduct market research oversee product development and design set prices launch new products oversee advertising campaigns and monitor sales performance to effectively market assigned products/services.
Monitor analyze and evaluate domestic and international market trends consumer behavior and competitor activity to identify market opportunities for the product/service.
Monitor analyze and evaluate product performance and customer feedback to generate new product ideas.
Identify product/service changes to meet customer needs.
Liaise with other areas of the organization (e.g. production R&D) to implement these changes.
Prepare sales forecasts and budgets.
Monitor sales volume revenues and costs against forecasts.
Adapt plans to improve the sales performance of the product/service.
Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.
Train the sales force on value proposition commercial account strategy and product value drivers
QUALIFICATIONS
Education
Education Level
Major/Field of Study
or
Equivalent
Associates Degree ( 13 years)
Masters Degree ( 18 years)
in Engineering
Experience/Background
Experience
Experience Details
Minimum 8 years
- Experience in Diagnostics previous experience working in a Lab is preferred
- Technical and scientific knowledge in Molecular Diagnostics and Blood Screening
- Sales experience; EMEA areas sales experience is desirable
- Experience with PR strategies and Digital Health
- Ability to articulate actionable marketing strategies and execution plans in a manner that resonates with a regional sales team.
- Familiarity with tools for consumer insights competitive analysis and trend forecasting
- Experience analyzing domestic and international market dynamics
- Experience using customer feedback and performance data to iterate on products
- Understanding of cost structures margins and profitability
- Ability to prepare and manage sales forecasts and marketing budgets
- Familiarity with the development and execution of go-to-market plans
- Familiarity with sales enablement and training programs
- Can demonstrate the ability to work with advertising and creative teams to develop campaigns
- Knowledge of designing sales collateral and promotional materials tailored to target audiences
- Experience monitoring sales metrics and KPIs
- Ability to adapt marketing and sales strategies based on performance data
- Familiarity with CRM and analytics platforms
- Experience liaising with internal departments to align product strategy and execution
- Strong communication and stakeholder management skills
- Ability to translate technical product features into customer-centric messaging
Licenses and Certifications
Language Proficiency
Language
Proficiency
The base pay for this position is
N/AIn specific locations the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
TM Transfusion Medicine
LOCATION:
Ireland > Dublin : Block G Cherrywood Cherrywood Business Park
ADDITIONAL LOCATIONS:
WORK SHIFT:
Ie - Cw 37.5A (Ireland)
TRAVEL:
Not specified
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Not Applicable
Required Experience:
IC
Key Skills
- Time Management
- Data Analytics
- Analytical
- Agile
- Requirement Gathering
- Strategic thinking
- Visio
- Communication
- Problem Solving
- Market Research
- UML
- Cross Functional Teams
About Company
WHO WE ARE CREATING LIFE-CHANGING TECHNOLOGY From removing the regular pain of fingersticks as people manage their diabetes to connecting patients to doctors with real-time information monitoring their hearts, from easing chronic pain and movement disorders to testing half the world’s ... View more
