Social Media Analyst

New York City, NY - USA

Monthly Salary: Not Disclosed

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

Overview:

TekWissen is a global workforce management provider headquartered in Ann Arbor Michigan that offers strategic talent solutions to our clients world-wide. The below job opportunity is to one of Our clients who is the worlds largest intimates specialty retailer offering a wide assortment of modern fashion-inspired collections including signature bras panties lingerie casual sleepwear swim and athleisure as well as award-winning prestige fragrances and body care.

Job Title: Social Media Analyst

Location: Manhattan NY 10038

Duration: 2 Months

Job Type: Temporary Assignment

Work Type: Hybrid

JOB DESCRIPTION:

The Social Media Analyst supports the clients Social team across community engagement insights competitive intelligence and day-to-day execution helping shape how millions of consumers experience the brand across Instagram TikTok and Pinterest.
This role will foster meaningful conversations with our community identify cultural and competitive signals contribute insights to our editorial process and ensure seamless operational execution across platforms.

Responsibilities

Community Management

Serve as the voice of the clients in comments and messages on Instagram and TikTok using an on-brand consistent tone.
Proactively engage with customers creators and fans to cultivate a positive connected community.
Monitor conversations in real time to identify sentiment trends emerging themes and potential risks.
Spot viral opportunities creator moments and cultural conversations where VS can authentically participate.
Surface UGC creator content and customer posts worth amplifying across channels.
Partner with cross-functional teams to execute surprise & delight moments giveaways and customer advocacy initiatives.

Competitive & Cultural Intelligence

Track competitor and category activity across platforms to understand trends messaging timing talent strategy and consumer response.
Identify conversation gaps and whitespace opportunities aligned with VSs brand and editorial direction.
Distill relevant insights to inform content planning platform POVs and seasonal storytelling.

Content & Insights Support

Provide weekly social listening insight summaries to platform leads helping inform narrative development and optimization.
Translate community sentiment and cultural signals into actionable inputs for seasonal and weekly creative briefs.
Support platform leads with data points examples and audience cues that can help shape weekly POVs and content priorities.

Pinterest Relaunch

Support the relaunch of the clients Pinterest channel identifying repurposable content and opportunities to grow engagement.
Assist with uploading tagging and optimizing Pins and Boards to grow reach and interaction.

Operational & Administrative Support

Assist with scheduling and tagging content in Dash Hudson across platforms.
Build trackable links maintain campaign tagging structure and ensure all operational details are accurate.
Pull monthly and quarterly performance data helping extract insights and input into reporting decks.
Compile campaign performance recaps and ad-hoc reports for internal partners.
Support creation of decks one-pagers briefs and documentation as needed.

Qualifications

Bachelors Degree in Marketing Communications or equivalent preferred
1-3 years of experience in social media community management or digital marketing preferably in fashion beauty or lifestyle brands.
Strong knowledge of Instagram TikTok Pinterest and emerging social platforms including trends best practices and competitive analysis.
Excellent written and verbal communication with the ability to manage community interactions with empathy and on-brand tone.
Experience with social media management and analytics tools (e.g. Dash Hudson Sprinklr Brandwatch).
Highly organized with strong project management skills to support content calendars reporting and cross-team collaboration.
Comfortable in a fast-paced environment balancing multiple priorities and deadlines.
Passion for building engaged online communities and identifying cultural UGC and influencer opportunities.

TekWissen Group is an equal opportunity employer supporting workforce diversity.

Overview: TekWissen is a global workforce management provider headquartered in Ann Arbor Michigan that offers strategic talent solutions to our clients world-wide. The below job opportunity is to one of Our clients who is the worlds largest intimates specialty retailer offering a wide assortment...