Sales Account Executive
Share
Job Location:
Jackson, MO - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
This position is based at WJTV in Jackson MS and is the local CBS affiliate. WJTV produces daily local newscasts as 12 News and is the #1 community minded station in Jackson MS.
The Sales Account Executive generates both broadcast and digital advertising revenue by calling on established agencies cold-calling new prospects and demonstrate the merits of marketing and advertising. You will develop and increase sales volume for both TV and digital revenue with a focus on working with local clients in the Jackson MS area (DMA).
- Implements strategies to consistently grow revenue and exceed revenue goals.
- Establishes credible relationships with local business community.
- Prospect qualify close and grow NEW business.
- Makes sales calls on existing and prospective clients.
- Maintains assigned accounts and develops new accounts.
- Prepares and delivers sales presentations to clients.
- Continue to learn and implement new strategies and products.
- Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Be an advocate for our products and programs.
- Provides clients with information regarding rates for advertising placement in all media.
- Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. Work with creative services in the production of clients creative elements for both broadcast and digital advertising campaigns.
- Responsible for order entry contracts follow-up and collections.
- Build and present proposals to prospective clients
- Performs other duties as assigned.
Requirements & Skills:
- Bachelors degree or an equivalent combination of education and work-related experience.
- Sales experience preferred but willing to train the right person.
- Valid drivers license with an acceptable driving record.
- Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
- Knowledge of digital marketing basics (Google/Facebook etc.) preferred.
- Proficiency in MS Office products including Word Excel and PowerPoint and basic office equipment required.
- Base Pay Commission: $50K with potential to make $100K based on activity
Required Experience:
IC
Key Skills
- Business Development
- Customer Service
- Revenue Growth
- Product Knowledge
- Healthcare
- Account Management
- CRM
- Salesforce
- Customer Relationships
- New Customers
- Business Relationships
- Sales Goals
- Sales Process
- Powerpoint
- New Clients
About Company
As the largest TV station operator in the U.S. reaching nearly 39 percent of households, Nexstar Media Group offers unrivaled audience access and influence.
