Paid Social Media Specialist
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Job Summary
Performance-driven Paid Social Media Specialist for an award-winning growth team
Do you want to become Cheffelos new Paid Social Media Specialist and leave your mark on social media for the Nordics leading FoodTech company Join us and help drive growth for some of the strongest consumer brands in the region.
Why join Cheffelos journey
Cheffelo is the Nordics leading and most profitable meal-kit provider making it easy to eat well without time-consuming planning and shopping. Since 2008 we have enabled people to enjoy varied and nutritious home-cooked meals through personalised meal kits with minimal food waste. With nearly 400 dedicated employees we run our own production facilities develop smart technology and create unique customer experiences through the brands Linas (Sweden) Godtlevert and Adams Matkasse (Norway) and RetNemt (Denmark). In 2024 Cheffelo delivered around 16 million meals and generated SEK 1.1 billion in revenue and is listed on Nasdaq First North Premier Growth Market (CHEF).
What you get from us
At Cheffelo you become part of an innovative forward-looking and inclusive company named Online Player of the Year at Dagligvarugalan 2025. You will experience a flat organisation with a high level of trust and strong opportunities for both professional and personal development while working with some of the strongest consumer brands in the Nordics and running visible high-impact paid social campaigns. You will have real influence on Cheffelos digital presence customer journey and customer growth across the Nordics as well as the freedom to explore new formats trends and tools within paid social and responsibility for strategic initiatives across multiple platforms and markets.
Your role at Cheffelo
As Paid Social Media Specialist you are our subject-matter expert on paid visibility in social media across channels such as Meta Snapchat TikTok Pinterest and more. You own the full process from strategy and planning to buying activation optimisation analysis and reporting with a clear focus on performance marketing and customer acquisition.In this role you ensure strong visibility for Cheffelos brands adapt content and messaging to each platform and audience and work closely with Growth Analytics Brand and external agency partners to create impactful campaigns throughout the entire customer journey. Together with the Analytics team you will work with A/B testing brand and geo lift studies and marketing mix modelling to continuously improve our paid social investments.
Key responsibilities:
Develop and implement Cheffelos paid social strategy together with the Channel Lead across the Nordic markets and plan buy activate optimise and continuously report on full-funnel activities on platforms such as Meta Snapchat TikTok and Pinterest.
Ensure that creative assets and messaging are tailored to each platform with effective audience and segment use and lead and optimise full-funnel paid social campaigns using self-service and third-party tools (such as Smartly and Hunch) to deliver on ambitious customer growth and profitability targets.
Drive A/B testing brand and geo lift studies and contribute to marketing mix modelling together with the Growth and Analytics teams while continuously exploring and adopting new trends formats and solutions within paid social to keep Cheffelo at the forefront.
Who are you
35 years of experience in social media marketing (paid and preferably some organic) from agency or brand side.
Higher education in marketing communications or equivalent.
At least 2 years of hands-on experience with paid social from a performance marketing perspective preferably within subscription services or e-commerce.
Data-driven and analytical comfortable designing running and optimising campaigns based on KPIs such as CPA ROAS and conversion rate.
Experience with self-service platforms and third-party tools such as Smartly and Hunch.
A strong team player with solid collaboration skills and clear communication fluent in English (a Scandinavian language is an advantage).Structured detail-oriented and accountable and comfortable challenging established ways of working.
Curious ambitious and motivated by delivering visible measurable results.
Ready to take Cheffelos social media visibility and performance to the next level
Apply today and become a key player in our award-winning growth team.Do you have questions about the role Feel free to contact us at emailprotected.
Please note: We do not accept applications by email. Submit your application via the link in the ad.We welcome applicants from all backgrounds and experiences regardless of age gender religion nationality or ethnicity.
Required Experience:
IC
Key Skills
- Marketing
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- SEO
- Web Design
- Adobe Photoshop
- Social Media Management
- Copywriting
- Wordpress
- Writing Skills
About Company
Vår vision är att förenkla vardagen, genom att erbjuda en prenumererad hemleverans av inspirerande och välbalanserade måltider som är enkla att tillaga.
