Content Marketing Manager

**This role is located in Somerville MA - We are a hybrid work environment and are in the office 3 days/per week.**

Tulip the leader in AI-native frontline operations is helping companies around the world equip their workforce with composable connected apps leading to higher quality work improved efficiency and end-to-end traceability across operations. Tulips cloud-native no-code platform powered by embedded AI is driving the digital transformation of industrial environments through composable human-centric solutions that go beyond disrupting the Manufacturing Execution System (MES) category.

A spinoff out of MIT Tulip is headquartered in Somerville MA with offices in Germany Hungary Singapore and Israel. Tulip has been recognized as a World Economic Forum Global Innovator a 2024 Deloitte Technology Fast award winner one of Energages Top Workplaces USA and one of Built In Bostons Best Places to Work and Best Midsize Places to Work.

About You:

Youre part strategist part technologist and part storyteller. You know how to design content systems that scale but you also love to write. Youre just as comfortable drafting a thought leadership article or scripting a video as you are designing metadata schemas or testing a new publishing workflow.

You bring both a journalists eye and an engineers mindset to your work. You care deeply about clarity structure and voice and you thrive on making content discoverable reusable and impactful. Whether its writing a case study or building an automated workflow you ask: whats the story and how can we make it scale

What skills do I need

• Editorial Expertise: A strong writing portfolio across formats with the ability to translate complex topics into engaging accessible content.
• Systems Thinking: Experience building content models metadata frameworks or structured content systems.
• SEO AI Awareness: Working knowledge of SEO AI/ML and how structured content supports search personalization and generative AI ecosystems.
• Cross-Functional Collaboration: Ability to partner with SMEs marketers designers and engineers to create both stories and systems.
• Creative Analytical Energy: A mix of editorial judgment and technical curiosity always looking for new ways to optimize automate and elevate.

Key Responsibilities:

• Write and Edit Content: Draft blogs case studies white papers customer stories video scripts and other editorial formats that advance Tulips brand and thought leadership.
• Architect Content Systems: Design modular content models metadata schemas and workflows that enable scalable omnichannel publishing.
• Automate Workflows: Build intelligent systems that automate tagging QA and refresh cycles freeing time for high-impact writing.
• Optimize for AI and Search: Ensure Tulips content is structured and discoverable across Google AI Overviews generative engines and traditional search engines.
• Embed Proprietary Value: Integrate customer insights data and unique perspectives into content pipelines to create assets that cant be replicated.
• Support Integrated Campaigns: Collaborate with demand gen product marketing and corporate marketing to create content that drives engagement across the funnel.
• Measure and Improve: Track not just content performance but also system efficiency throughput cycle time and refresh velocity.
• Hone Tulips Voice: Be a steward of our brand voice ensuring clarity consistency and quality across every piece of content.
  
  

Key Collaborators:

• Marketing teams
• Content Marketing
• Demand Generation
• Digital Marketing
• Product Marketing

Working At Tulip

We know even great candidates experience imposter syndrome. Even if you dont match every requirement applying gives you the opportunity to be considered. Were building a strong diverse team that values hard work families and personal well-being. Benefits of working with us include:

• Direct impact on product and culture
• Company equity
• Competitive benefits package including Health Dental Vision Short-term Disability Long-term Disability Life Insurance AD&D Insurance Flexible Spending Account (FSA) Commuter Benefits Parental Leave and 401(K)
• Flexible work schedule and unlimited vacation policy
• Virtual company events and happy hours
• Fitness subsidies
• An inclusive dog-friendly office with diverse and inspiring colleagues

We are an equal opportunity employer. At Tulip we celebrate all. Qualified applicants will receive consideration for employment without regard to race religion color national origin gender sexual orientation age marital status veteran status or disability status. Help us build an inclusive community that will transform frontline operations.

The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range posted actual compensation will be determined depending on multiple factors including job-related knowledge & skills experience business needs geographical location market compensation data and internal equity. Expected compensation ranges for this role may change over time. The salary range for this position is $100000 - $130000 per year.