Marketing Manager

Marketing Manager

Role Overview

The Colonnade Hotel is seeking a Marketing Manager to support our brand marketing and communications efforts across digital marketing paid media and owned content. The Marketing Manager will oversee all marketing content including website content public relations and social media coordination for both the hotel and restaurant.

Qualifications

• At least 2 years of hospitality marketing experience.
• Bachelors degree in hospitality marketing communications or related field
• Proficiency in Adobe Creative Suite (Photoshop InDesign Premiere Pro) and/or Canva.
• Strong command of Microsoft Office (PowerPoint Excel Word Outlook)
• Excellent written and verbal communication skills to collaborate and inspire.
• Creative thinker with the ability to develop engaging content and campaign ideas
• Experience with website content management systems social media editing tools copywriting email marketing platforms.
• Data literacy to measure and improve outcomes.
• Strong organizational skills with the ability to manage multiple projects in a fast-paced environment
• Detail-oriented collaborative and self-motivated with a passion for art design fashion and culture. Flexibility to adapt to trends and challenges.

• This role is full time and requires and in person presence.

Benefits

• We offer a comprehensive benefits package that includes medical dental and supplemental insurance options along with a 401(k) retirement plan. Employees receive paid holidays vacation and sick time as well as employer-paid life and AD&D coverage. Additional perks include complimentary meals uniform dry cleaning tuition reimbursement and discounted guest rooms for family and friends.

Responsibilities

• The Colonnade Hotel is seeking a Marketing Coordinator to develop comprehensive marketing strategies aligned with overall hotel goals.
• This role will provide critical operational creative and analytical support to ensure the successful execution of marketing initiatives and hotel response to our valued guests.
• Provide day-to-day support and communication on the performance of campaigns to management. Develop and execute marketing campaigns across various channels in digital and coordinate social media campaigns with our social media partner.
• Maintain visibility across all marketing projects to ensure deliverables and deadlines are met
• Track timelines calendars and approval processes for all projects.
• Collaborate with internal teams to gather content related to initiatives events and activations and create landing pages that optimize user experiences.
• Drive digital marketing initiatives including SEO SEM email marketing and content marketing.
• Ensure accuracy and attention to detail across all marketing communications and materials
• Assist with media planning including asset management tagging and campaign tracking for both the hotel and restaurant.
• Manage digital image asset organization and distribution
• Support development of creative content including email marketing campaigns website stories and guest-facing marketing.
• Maintain web presence monitor traffic and identify advertising and marketing opportunities.
• Compile marketing data through data mining trend recognition and social media.
• Assist in coordination of photo/video shoots on property in cooperation with the social media and pr teams.
• Monitor social media conversations competitor activity and digital trends to identify opportunities for engagement and growth

About The Colonnade

The Colonnade has provided warm hospitality to Boston visitors and residents for 50 years. A dynamic Back Bay landmark whose opening launched the neighborhoods renaissance in the early 1970s The Colonnade is home to the citys only Roof Top Pool. The property boasts 285 sophisticated guest rooms including nine luxury 2020 the property debuted a full redesign and celebrated the opening of its new restaurant LUCIE drink dine. LUCIE offers neighborhood charm and a globally inspired kitchen serving daily breakfast and dinner and weekend brunch. Today The Colonnade remains one of the citys few family-owned independent hotels. Ideally located The Colonnade is in close proximity to Newbury Street Copley Place The Shops at Prudential Center Hynes Convention Center Museum of Fine Arts The Gardner Museum Northeastern University and many of Bostons finest museums galleries and iconic sites including Symphony Hall and Fenway Park. The Colonnade Hotel is a member of Preferred Hotels LIFESTYLE Collection.

The Colonnade values diversity and is an Equal Opportunity Employer.