Brand & Campaign Manager

TerraQuest

Role: Brand & Campaign Manager

Location: Birmingham in line with our Agile Working Policy. You will need to be able to work from our Birmingham office 2 days per week/office to be attended as often as business needs require.

Salary: Competitive

Who we are...

TerraQuest Solutions Ltd is an award-winning and market-leading specialist provider of planning land property and business solutions. We are an established and trusted organisation that is renowned for its expertise in providing innovative and cost-effective solutions to both public and private sectors. Our team delivers bespoke flexible and efficient services through a process-orientated delivery structure. We pride ourselves on strong customer relationships evidenced by the high proportion of referrals and repeat business.

Why work with us

We are a Living Wage Foundation accredited employer committed to supporting the well-being and development of all our people. With competitive salaries enhanced Family Friendly policies; a fabulous suite of benefits (including: Pension; Life Assurance; Employee Assistance Programme; option to buy additional annual leave in addition to 25 days plus Bank Holidays); true flexibility with our Agile Working approach and superb training and development opportunities we really care about our team!

What we need...

Due to a period of sustained growth we are looking to recruit a Brand & Campaign Manager to join our Business Development (Marketing) Team.

What you will be doing

Campaign oversight & execution

• Develop and implement multi-channel marketing campaigns for services such as land targeting predominantly B2B audiences.
• Brand campaign for Planning Portal and TerraQuest to both B2B and B2C audiences.
• Ensure campaigns are aligned with business objectives brand strategy and OKRs.
• Manage end-to-end campaign delivery across email social media paid and content marketing channels.
• Manage Planning Portal local authority nurture campaign.

Brand & communications

• Ensure consistent brand messaging across all campaigns and communications.
• Maintain up-to-date brand guidelines providing clear direction to ensure all internal and external materials reflect our brand identity accurately.
• Collaborate with the wider brand team to create compelling marketing collateral and client-facing materials.
• Act as a brand ambassador internally and externally maintaining and updating core brand messaging across the website presentations and marketing materials.
• Create and maintain templates sales-led branded decks including welcome slides and client-facing presentations ensuring alignment with TerraQuest and Planning Portals tone of voice and visual identity.

Email & digital marketing

• Own the end-to-end management of service email campaigns including planning content creation reporting and scheduling.
• Oversee paid strategy to amplify campaign messages drive engagement and support lead generation.
• Social content delivery alongside the Marketing exec - creation scheduling and reporting.

Website

• Manage brand blogs website updates and imagery ensuring all content is aligned with brand guidelines and optimised for SEO to maximise reach and impact.

Line management & collaboration

• Manage and mentor marketing team members providing guidance support and performance feedback.
• Provide clear direction coaching and regular feedback to support the development and performance of your direct report.
• Oversee workload planning and quality of outputs ensuring tasks are prioritised effectively and delivered to brand and strategic standards.
• Support professional growth identifying training opportunities setting development goals and guiding progression within the team.
• Work closely with sales product content and other cross-functional teams to ensure campaign alignment and integration.

Analytics reporting & optimisation

• Monitor and analyse campaign performance across channels using data to optimise strategy and maximise ROI.
• Produce regular reports on key marketing KPIs providing actionable insights to leadership.
• Use insights to inform ongoing campaign improvement and audience targeting.

Events & partnerships

• Brief into our content manager and events coordinator on event / thought leadership deliverables.
• Deliver on promotional outputs for thought leadership and events.

What we are looking for

Essential

• 35 years experience in marketing with demonstrable experience in B2B campaigns and multi-channel delivery.
• Experience overseeing creative content creation briefing and managing junior marketers or agencies.
• Strong understanding of digital marketing email social content and events.
• Experience in brand management and ensuring consistent messaging across multiple platforms.
• Excellent written and verbal communication skills with strong attention to detail.
• Ability to lead and motivate a small marketing team providing clear direction and feedback.
• Data-driven mindset with experience using analytics to guide strategy and decision-making.
• Strong organisational skills able to manage multiple campaigns simultaneously.
• Knowledge of CRM systems marketing automation and digital analytics tools.

Desirable

• Experience in the land property or built environment sector.
• Understanding of both B2B and B2C marketing strategies and audiences.

Please apply for more information and please do not be put off if you do not have all of the experience and skills required. If you have the majority of skills and relevant experience we would still like to hear from you!

TerraQuest Solutions Ltd is committed to promoting equality of opportunity in all aspects of employment and to creating an inclusive working environment in which individuals are treated with dignity and respect.

We ensure that no job applicant employee or worker receives less favourable treatment on the grounds of age disability gender reassignment marital or civil partnership status pregnancy or maternity race (including colour nationality ethnic or national origin) religion or belief political opinion sex or sexual orientation.

TerraQuest Solutions Ltd operates in compliance with the Fair Employment and Treatment (Northern Ireland) Order 1998. We monitor the composition of our workforce in accordance with the Fair Employment (Monitoring) Regulations (Northern Ireland) 1999 and where applicable submit annual monitoring returns to the Equality Commission for Northern Ireland (ECNI). All monitoring information is held securely and processed under the legal basis of compliance with a statutory obligation in accordance with the UK GDPR and the Data Protection Act 2018. We do not rely on employee consent and ensure all personal data is treated with the utmost confidentiality and integrity.

TerraQuest aims to use this data to help identify and address any patterns of underrepresentation and to inform positive action measures where appropriate fostering a workplace culture that embraces diversity and fair participation.