Social Media Specialist (with Influencer Marketing Experience)
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Job Location:
Monthly Salary:
Experience Required:
Posted on:
2 hours ago
Vacancies:
1 Vacancy
Job Summary
This is a remote position.
We are seeking a creative data-driven and highly organized Social Media Specialist with strong experience in influencer marketing to join our team. This role is responsible for managing our social media presence across multiple platforms driving engagement and executing influencer collaborations that align with our brand goals. The ideal candidate is someone who thrives in a fast-paced environment stays ahead of digital trends and can turn insights into high-impact campaigns.
Key Responsibilities
Social Media Management
Plan create and publish engaging content across various platforms (Facebook Instagram TikTok LinkedIn YouTube etc.).
Develop and maintain a consistent brand voice style and messaging.
Monitor social media channels respond to comments/messages and engage with communities in real time.
Track social media performance prepare analytics reports and recommend optimization strategies.
Influencer Marketing
Identify vet and collaborate with influencers and content creators aligned with the brand.
Manage end-to-end influencer campaignsfrom outreach negotiation briefing contract coordination to performance reporting.
Build long-term relationships with influencers agencies and brand partners.
Analyze campaign results and provide insights on ROI engagement and conversions.
Content & Campaign Execution
Assist in planning and executing social media campaigns for product launches events and seasonal initiatives.
Create visually engaging content social media graphics and promotional materials using Canva.
Coordinate with internal teams (Creative Marketing Product) to ensure cohesive campaign execution.
Research and stay updated on industry trends platform updates competitor activities and emerging technologies.
Brand Growth & Strategy
Contribute ideas for brand storytelling audience growth and engagement strategies.
Optimize social media content based on insights audience behavior and KPIs.
Explore new opportunities for channel expansion and influencer partnerships.
Requirements
Bachelors degree in Marketing Communications Advertising or related field (preferred but not required).
24 years of experience in social media management digital marketing or influencer marketing.
Proven success in managing influencer partnerships and campaigns.
Strong copywriting content creation and visual storytelling skills.
Proficiency in Canva for content creation graphic design and multimedia assets.
Experience with social media tools (Meta Business Suite TikTok Ads Manager Hootsuite Buffer or similar).
Knowledge of analytics tools such as Google Analytics Meta Insights etc.
Ability to work independently manage multiple projects and meet deadlines.
Creative thinker with strong attention to detail.
Key Skills
Social Media Strategy
Influencer Outreach & Negotiation
Content Creation & Copywriting
Canva Graphic Design
Campaign Management
Analytics & Reporting
Trend Analysis
Community Engagement
Brand Storytelling
Required Skills:
Social Media Strategy Influencer Outreach & Negotiation Content Creation & Copywriting Canva Graphic Design Campaign Management Analytics & Reporting Trend Analysis Community Engagement Brand Storytelling
Company Industry
IT Services and IT Consulting
Key Skills
- Marketing
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- SEO
- Web Design
- Adobe Photoshop
- Social Media Management
- Copywriting
- Wordpress
- Writing Skills
