CAMPAIGN & PROJECT LEADERSHIP
Lead the development and execution of athlete-driven marketing and media plans for athletes with the highest potential for national and global impact in partnership with AMMs and Sports Marketing counterparts
Act as national Athlete Marketing lead for major U.S. initiatives including Pillar (Occasions) campaigns Wings for Life and a key contributor to major global initiatives (e.g. World Cup LA28 Olympics)
Ideate and co-develop creative concepts for athlete-led projects activations and content aligned with national campaign messaging (Occasions Pillars etc)
CROSS-FUNCTIONAL INTEGRATION & REPRESENTATION
Serve as the Athlete Marketing connection point across all marketing verticals (Brand Media Network Culture) as well as Sales & Distribution to drive consistent and scalable integration of athletes and sports teams across the business
Maintain a real-time pulse on the USA athlete & sports team portfolio to efficiently vet and facilitate inbound opportunities and requests from cross-functional teams
INSIGHTS ANALYTICS & STRATEGIC FOUNDATIONS
Use available insights and analytics (PEMO Dashboard Coverage Database Playground Inights) to track evaluate and report performance metrics including reach engagement brand equity impact and product positioning
Develop and maintain deep sports industry knowledge across priority sport playgrounds to inform strategy and support identification of high-impact opportunities
INTERNAL COMMUNICATIONS SYSTEMS & PROCESSES
Build and maintain internal tools and communications that scale athlete marketing knowledge throughout the organization; manage the RBNA Athlete & Team Marketing page on The Hub
Manage centralized Athlete Marketing processes (athlete branding inventory and product fulfillment) to streamline execution and ensure consistency across the department
Qualifications :
3 years of consumer marketing experience; sports marketing strongly preferred.
Proven experience leading national level campaigns and working cross-functionally with multiple stakeholders.
Experience managing relationships with athletes and sports teams or similar high-profile talent.
Highly analytical organized and detail-oriented with exceptional communication and project management capabilities.
Proficiency in Microsoft Excel and PowerPoint; visual design or creative production experience a plus.
Familiarity with digital/social performance analytics platforms and ability to turn insights into action a plus.
Additional Information :
This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $85360 to $128040 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)
Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.
Remote Work :
No
Employment Type :
Full-time
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more