Apprentissage Internship – Trade Marketing GMS & OOH (mfd)

Your tasks

KoRo France is strongly accelerating its presence in Mass Retail (GMS) and Out-of-Home (OOH) channels.

We are looking for a Trade Marketing Apprentice or Intern to support this key growth phase. Your goal is to strength the brands impact in the field and turn strategy into concrete actions.

1. Strategic Planning GMS & OOH

• Development: Design operational activation plans adapted to the specifics of Mass Retail and OOH channels.
• Briefs: Build activation briefs for retailers and partners (events highlights drive/click & collect operations etc.).
• Field Analysis: Gather and analyze needs via Field Sales feedback store constraints and commercial opportunities.
• Solutions: Transform these needs into concrete actionable and deployable solutions.

2. Trade Activation Execution & Operations

• Coordination: Manage relationships with agencies (POS creative production logistics) ensuring quality costs and deadlines.
• Retail Deployment: Set up impactful activations in supermarkets (tastings trade & promo operations theatricalization signage/POS shelf talkers).
• OOH Tools: Participate in creating sampling kits foodservice POS and vending materials.
• Kit Management: Build and evolve tools (signage displays branding).
• Sales Force Support: Ensure the availability of field resources (allocations logistics shipments) and answer daily needs (equipment support merchandising coordination).
• Execution Monitoring: Check in-store compliance (photos guideline adherence actual vs. forecast deployment).

3. Evaluation & Retail Analysis

• Validation: Check all tools before distribution (POS creative assets shopper messages).
• Post-Activation Reviews: Analyze performance (sell-out visibility impact conversion rates compliance).
• Budget Management: Follow up on quotes reconciliation and complete reporting.
• Monitoring: Drive internal tracking tools (dashboards KPIs).

You will work daily with:

• Internal: Global Trade / Activation teams Key Account Managers (GMS) Field Sales Brand Marketing.
• External: Creative agencies production POS logistics brand ambassadors.
• The Goal: Ensure fluid fast and premium execution at the point of sale.

Your profile

• Education: Masters degree (Bac4/5) in Business School or University with a strong interest in Trade Marketing Mass Retail (GMS) or the Food industry.
• Mindset: Rigorous and organized you are capable of managing multiple projects simultaneously. You have a pragmatic solution-oriented mindset and enjoy understanding the reality of the field.
• Skills: Relational ease autonomy and a sense of initiative.
• Tools: Excellent mastery of the Google Suite (Sheets Slides Drive) and Notion.
• Languages: Fluent French and English.
• The Extra Plus: A first experience in Mass Retail Trade Marketing Category Management or field execution.

What you can expect from us

• Our colorful team is ready to be enriched and inspired by your ideas: help building the future of food retailing in our fast-growing start-up!
• Extensive onboardings which will prepare you for your various and challenging tasks
• Flexible working hours to ensure a good work-life balance.
• Optimal performance thanks to a modern MacBook.
• 20 % discount in our KoRo online store.

Sounds good

Then send us your application and all other relevant documents via our website.
We would appreciate it if you could send your documents in English so that our talent acquisition team can process your application. We are looking for real team members! We are curious to know who you are and what moves you so feel free to tell us already in a few introductory sentences.