Content Writer (Conversion Optimization)

Hybrid Mediaworks

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profile Job Location:

Islamabad - Pakistan

profile Monthly Salary: Not Disclosed
profile Experience Required: 1-3years
Posted on: 3 days ago
Vacancies: 1 Vacancy

Job Summary

About the Role
We are seeking a highly skilled Content Writer with 12 years of professional experience who specializes in creating persuasive high-impact content aimed at driving sales and increasing conversion rates. The ideal candidate understands user psychology funnel strategy and how to craft content that motivates action.

Key Responsibilities
  • Write compelling and conversion-focused content for websites landing pages emails blogs ads and social media.
  • Craft persuasive product descriptions value propositions and CTAs that drive sales and conversions.
  • Develop content tailored for each stage of the customer journeyawareness consideration and decision.
  • Perform keyword research and apply SEO best practices to attract high-intent organic traffic.
  • Analyze content performance using tools such as Google Analytics Search Console SEMrush or Hotjar.
  • Conduct A/B testing on copy CTAs offers and messaging to improve overall conversion rates.
  • Collaborate with marketing product and design teams to build targeted content campaigns.
  • Stay updated with CRO (Conversion Rate Optimization) consumer behavior trends and industry best practices.
  • Ensure high content quality by maintaining brand voice clarity and value-driven messaging.


Requirements

  • Bachelors degree in Marketing Journalism Communications or a related field (preferred).
  • 12 years of experience in content writing ideally in sales-driven or conversion-focused roles.
  • Strong experience in writing persuasive sales-centric and conversion-oriented content.
  • Good understanding of CRO principles funnel-building user intent and persuasive writing.
  • Familiarity with analytics tools and A/B testing methodologies.
  • Excellent writing editing and proofreading skills.
  • Ability to balance creativity with data-driven decision-making.
Key Skills
  • Sales copywriting
  • Conversion rate optimization (CRO)
  • SEO and keyword strategy
  • Landing page & email content writing
  • A/B testing & performance analysis
  • Funnel-based content creation
  • Strong storytelling & communication



Benefits

At Hybrid MediaWorks we value your growthboth personally and professionally. We offer a supportive environment with a clear and transparent career development path designed to help you achieve your goals.
Our Benefits Include:
  • Competitive basic salaries with personal and team-based bonuses.
  • Additional incentives and performance-based rewards.
  • Regular team social events and recognition awards for outstanding achievements.
  • Extra perks such as cash prizes monthly team meetups annual dinners and paid leaves.
  • Health insurance and additional financial bonuses.


Position Type: Remote
Timing: 04:00 PM to 01:00 AM
Location: Hybrid MediaWorks First Floor Plot #176 Korang Road near Rahat Bakers I-10/3 Islamabad


About the RoleWe are seeking a highly skilled Content Writer with 12 years of professional experience who specializes in creating persuasive high-impact content aimed at driving sales and increasing conversion rates. The ideal candidate understands user psychology funnel strategy and how to craft co...
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Company Industry

IT Services and IT Consulting

Key Skills

  • Content Management Systems
  • Enterprise Software
  • HR Sourcing
  • Information Architecture
  • Technical Writing
  • User Research
  • Adobe Captivate
  • Copywriting
  • Figma
  • Content Strategy
  • Taxonomy
  • Writing Skills