Head of B2B Marketing

New York City, NY - USA

Monthly Salary: Not Disclosed

Posted on: 6 hours ago

Vacancies: 1 Vacancy

Job Summary

Head of B2B Marketing

You will own the end-to-end B2B marketing strategy driving top-of-funnel growth accelerating new business acquisition and scaling brand authority within the real estate and property technology industries.

As the Head of B2B Marketing you will lead all marketing channels - digital physical and experiential - and create a cohesive well-performing acquisition engine. You will leverage an existing portfolio of top-tier clients while opening doors to new opportunities across global markets.

This role is highly strategic and highly hands-on. You will work directly with leadership play an integral role in shaping the marketing vision and drive initiatives that fuel rapid pipeline growth and industry visibility.

Why You Should Join Us:

Joining this organization means joining a company at a pivotal moment of global expansion - where your work directly shapes the growth strategy brand influence and long-term trajectory of a fast-scaling category leader.

Here you will:

Lead the full B2B marketing function and operate as a key strategic partner to the CEO
Influence go-to-market decisions at the highest levels including board interactions
Own a mission-critical function with the autonomy to build experiment and innovate across channels
Make a measurable impact on the companys global footprint in the real estate technology space
Work with a high-caliber purpose-driven team passionate about redefining modern consumption
Contribute to a product that is used around the world every minute of every day

If you are ready for a high-growth environment where ambition meets real-world impact this is where you will thrive.

Key Responsibilities:

Develop and execute the B2B marketing strategy to acquire new customers and grow existing accounts
Drive top-of-funnel generation build pipeline and deliver high-quality marketing-qualified leads
Strengthen brand presence across digital physical and partner channels
Lead all inbound and outbound marketing efforts including PR and thought leadership
Manage global marketing budgets resource allocation and ROI analysis
Build a strong B2B content strategy across platforms channels and formats
Plan execute and optimize SEO SEM and paid acquisition campaigns
Create maintain and measure the impact of B2B marketing collateral
Test new channels and report insights for strategic decision-making
Collaborate with product and stakeholder teams to communicate new releases
Develop and oversee event strategies including industry conferences and activations
Work closely with sales and customer success to align messaging enablement and customer insights

Requirements:

5 years of B2B software marketing experience in fast-paced or startup environments
Strong expertise in B2B lead generation content marketing and event-based acquisition
Experience managing and optimizing marketing budgets
Proven ability to build inbound and multi-channel acquisition strategies
Strong understanding of digital and offline marketing funnels
Hands-on experience with SEO SEM PPC and content workflows
Proficiency with CRM and marketing automation tools (Salesforce HubSpot preferred)
Experience collaborating with design content product and analytics teams
Skilled at managing competing priorities in a rapidly evolving environment
Proactive hands-on problem-solver with strong ownership mindset
Understanding of end-to-end marketing workflows and processes
Experience in real estate technology or marketing to landlords/property management companies is a strong plus
This is a New York City based role

Compensation & Benefits:

Youll join an environment built for growth and impact supported by a competitive total rewards package:

Equity participation
100% covered Medical Dental and Vision premiums
401k benefits
Collaborative in-office environment with a fully stocked kitchen
Engaging company events and team-building activities
Comprehensive relocation support if you are moving for the role

Compensation Range:
Annual OTE: $150000 $250000
Final compensation may vary based on experience and expertise.

Head of B2B Marketing You will own the end-to-end B2B marketing strategy driving top-of-funnel growth accelerating new business acquisition and scaling brand authority within the real estate and property technology industries. As the Head of B2B Marketing you will lead all marketing channels - d...