Marketing Manager

Highlights:

• Make an impact with a leading ethical and sustainable Melbourne-based fashion business
• Opportunity to work in close collaboration with our Brand Director and Co-Founder
• Join a workplace genuinely committed to work-life balance

About The Role

We are seeking a proactive collaborative highly organised and experienced Marketing Manager to join our this executional role youll work closely with our Brand Director and Co-Founder to develop and deliver the Marketing Plan ensuring all activity is on brand on budget and drives engaged consumers to our trading channels. Youll be responsible for executing campaigns delivering creative assets and driving customer sales and brand growth through considered marketing activity across the entire ELK business.

Your responsibilities will include:

• Develop and execute an integrated marketing calendar to drive brand awareness and commercial growth
• Lead campaign ideation and storytelling that showcases product design and sustainability
• Collaborate with eCommerce retail and wholesale teams to optimise conversion drive traffic and improve retention
• Oversee influencer and content partnerships to extend brand reach and increase sales
• Manage partnerships agencies PR activity events and community engagement initiatives
• Plan and execute digital and paid media campaigns across social email SEO/SEM
• Establish and report on KPIs analyse performance data and optimise campaigns for ROI
• Lead and develop a small team fostering a culture of collaboration curiosity and accountability
• Maintain and elevate ELKs brand tone visual identity and storytelling across all touchpoints
• Uphold and promote ELKs ethical and sustainability commitments

This is a full-time role based in our Preston office in Melbourne. We are unable to consider sponsorship or remote work for this role.

What Well Love About You

You are a commercially minded strategic and highly executional marketer with a passion for ethical fashion and sustainability. You bring:

• At least 7 years experience in marketing (fashion retail beauty lifestyle experience highly regarded)
• Tertiary qualification in Marketing Communications Media or related field
• Proven experience managing multi-channel marketing campaigns from concept to execution
• Strong understanding of digital platforms CRM systems analytics and reporting tools (Meta Google Analytics etc.)
• Experience managing teams contractors agencies budgets and multiple projects
• Exceptional communication leadership and creative judgment skills
• Strong attention to detail organisation time management and problem-solving ability

Who Are You

You are a perfect match if you:

• Are digitally native and ahead of the curve regarding emerging trends and technology
• Have demonstrated ability to identify growth levers and deliver measurable results
• Are collaborative adaptable and have a get on with it attitude

In Return We Offer:

• Salary and benefits commensurate with experience
• Access to our generous annual profit share incentive scheme
• Genuine commitment to work-life balance
• Market-leading product discounts for you your family & friends
• Your birthday off every year
• 2 days paid volunteer leave every year

About ELK

A pioneer of Australian design ELK was established in 2004 in Melbourne Australia. The ELK aesthetic holds a unique place within the international fashion landscape. With a highly considered approach by brand founders Marnie and Adam ELK collections resonate with their global audience through sustainable and ethical practices design refinement trend curation and an intellect that is innately their own. Their sculptural accessories hand-made leather and ready-to-wear collections define their artful vision while their devotion to ethical and sustainable practices has endured them as a leader in responsible innovation for the fashion industry.

At ELK we nurture an open inclusive workplace valuing authenticity transparency and community and celebrate individual strengths. We strive to ensure our team reflects the diversity of our customers and the communities in which we work. We embrace the opportunity to welcome talent who are passionate not just about what we do but why we do it irrespective of background life stage identity and ability. Join us on our journey as a responsible business making better products for a healthier planet.

How To Apply

If this sounds like you apply here or reach out to us at for a copy of the Position Description or to find out more.