Marketing Automation Specialist
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Job Location:
Makati City - Philippines
Monthly Salary:
Not Disclosed
Posted on:
21 hours ago
Vacancies:
1 Vacancy
Job Summary
Epic Staffing Group (Epic) a portfolio company of The Pritzker Organization is a fast-growing company that provides staffing solutions to the high-demand and rapidly expanding industries of Life Sciences and Healthcare (we are #404 on theInc. 5000list ofFastest-Growing Private Companies in America). Epic provides best-in-class staffing solutions across a variety of end markets through its deep sector expertise across life sciences and healthcare. Our Award-winning client first culture and operational excellence drive industry-leading customer and candidate retention. We are already one of the largest staffing companies in our industry and our rapid growth and ongoing expansion are creating opportunities at many levels. You can learn more about Epic Staffing Group below.
About the Position:
TheMarketing AutomationSpecialistis responsible fordeveloping executing andoptimizingautomated email and SMS campaigns that nurture engage and convert candidate and client audiences. This role oversees the design of multi-step workflows and reactivation journeys ensuring all communications are accurately tracked attributed and reported across marketing Automation Specialistpartners with cross-functional marketing and operations teams tomaintaindata integrity consistency and alignment with overall business and campaignobjectives.This position follows a night shift schedule and operates under a remote work setup with some days required on-site.
About Us:
Epic Staffing Group puts people firstfrom the healthcare professionals we support to the employees who make our work possible. We serve a wide range of staffing verticals including Life Sciences Travel Nursing Allied Health School-Based Therapy Interim Leadership and International staffing programs. By joining our corporate team youll have the chance to do meaningful work that fuels patient care supports community well-being and drives advancement in one of the nations most dynamic industries. Youll grow your career while helping others grow theirs and thats what makes it Epic.
What Youll Do:
Own the full lifecycle communication strategy across email and text messaging channels including campaigns that drive nurturing onboarding reactivation and retention.
Design and implement automated workflows andtriggeredcommunications that move leads and prospects efficiently through the marketing funnel.
Establish andmaintaintracking and attribution frameworks to ensureaccuratemeasurement of engagement and conversions.
Collaborate with cross-functional marketing partners to confirm that tracking forms and integrations function properly across all systems.
Develop test and refine personalized and dynamic content to enhance message relevance and audience engagement.
Oversee daily email and text operations including campaign setup list management scheduling and execution.
Align lifecycle initiatives with overall lead generation and content strategies tomaintaincohesive messaging across channels.
Partner with marketing leadership to develop reporting dashboards that measure campaign effectiveness and conversion performance.
Analyze campaign results to generate insights and recommendations foroptimizingfunnel performance.
Conduct testing to continuously improve campaign productivity deliverability and engagement.
Monitor program outcomes and adjust strategies to enhance overall effectiveness and return on investment (ROI).
Serveas a subject matter expert on marketing automation tools and lifecycle campaign setup processes.
Manage audience lists and segmentation across multiple systems to ensureaccuratetargeting and messaging.
What Youll Bring:
Threeyears of experience in lifecycle CRM or marketing automation campaign management.
Strong understanding of email and SMS platforms (e.g. HubSpot Marketo Salesforce Marketing Cloud or equivalent).
Experience implementing UTM tracking tagging and attribution within campaign workflows.
Knowledge of CRM/ATS data flow and reporting alignment for campaign performance measurement.
Experience with dynamic content segmentation and audience personalization.
Basic familiarity with Google Analytics Looker Studio or other reporting platforms preferred.
Possessan overall knowledge of business functions and understanding of services business strategy policies and procedures andjobsimpact to the organization.
Communicate effectively in writing.
Focus on the details of work content work steps and final work products.
Engage others for input contribution andsharedresponsibility for outcomes.
Analyze work set goals develop plans of actionutilizetime.
Affect or changeotherspositions or opinions.
Engage effectively in dialogue.
Your Shift: Night Shift
Your Work Setup: Remote (with some days onsite)
Marketing AutomationSpecialist - Full Job Description
Whats in store for you at Epic
Competitive salary package quarterly performance bonus
HMO (medical and dental) & Life Insurance coverage
Paid vacation and sick leave credits. All unused leave credits are convertible to cash by end of the year
Additional Covid-19 vaccine and birthday leave credits
Extra allowances will be given for WFH set-up such as internet subsidy and transportation allowance for WFO set-up
Medicine & Optical reimbursements
Perfect Attendance bonus
Career development and advancement opportunities
Required Experience:
IC
Key Skills
- Controlling Experience
- Distributed Control Systems
- Pardot
- Crystal Reports
- Marketing Automation
- Salesforce Marketing Cloud
- Warehouse Management
- HubSpot
- Responsys
- Email Marketing
- Leadership Experience
- Programmable Logic Controllers
About Company
Epic Staffing Group provides unique staffing solutions addressing the significant imbalance in supply and demand in the high growth life sciences staffing and healthcare staffing sectors. One of Epic’s core strengths is our ability to offer multiple service solutions to our clients. T ... View more
