Copywriter
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Req Id:426957
At Bell we do more than build world-class networks develop innovative services and create original multiplatform media content we advance how Canadians connect with each other and the world.
If youre ready to bring game-changing ideas to life and join a community that values professional growth and employee wellness we want you on the Bell team.
The Bell Mobility team offers the best and latest mobile devices wireless services and Internet of Things solutions to consumer and business customers with the top speeds coverage and reliability on Canadas Best National Network. We love to innovate embrace big challenges and live for the newest technology
Key Responsibilities
- Develop innovative concepts write clear concise and engaging copy for a variety of CRM channels including emails SMS messages push notifications in-app messages digital banners and more for Bell Virgin and Lucky Mobilespecifically for mobility and home services targeting both B2C and B2B audiences.
- Develop creative messaging strategies that align with brand voice marketing objectives and customer segmentationtailoring benefits and language for each segment and service type.
- Collaborate closely with digital designers CRM specialists campaign managers and other stakeholders to ensure copy and creative are integrated and effective across diverse product offerings and customer types.
- Adapt tone of voice and style to suit the specific brand and target audienceunderstanding the different communication needs of B2Cs versus B2B owners.
- Clearly articulate the value proposition of technical products (e.g. internet plans TV bundles) and service-based offerings (e.g. mobile plans device upgrades).
- Proofread and edit copy for grammar spelling clarity and consistency.
- Contribute to brainstorming and concept development for new CRM initiatives.
- Stay informed about industry trends competitor messaging and best practices in direct response copywriting with a focus on telecommunications and B2C/B2B marketing.
- Manage multiple writing assignments and meet tight deadlines.
Critical Qualifications
- Bachelors degree in English Journalism Communications Marketing or a related field or equivalent professional experience.
- 3-5 years of experience in copywriting with a strong portfolio showcasing successful CRM email marketing or direct response copyideally with experience in telecommunications retail financial sectors etc.
- Exceptional writing editing and proofreading skills with a strong command of the English language.
- Proven ability to write in different brand voices and tailor messages to specific audiencesdemonstrating an understanding of B2C and B2B needs.
- Proven ability to use AI tools to create copy
- Understanding of marketing principles and how copy contributes to campaign success.
- Ability to translate complex product features or offers into simple benefit-driven languageeffectively communicating the value of both technical and service-based products.
- Experience working in a fast-paced marketing environment and managing multiple projects.
- Familiarity with telecommunications industry or multi-brand marketing is an asset.
Adequate knowledge of French is required for positions in Quebec.
Additional Information:
Position Type: Management
Job Status:Regular - Full Time
Job Location: Canada : Ontario : Toronto
Canada : Ontario : Mississauga
Canada : Quebec : Montreal
Work Arrangement: Hybrid
Application Deadline: 01/10/2026
For work arrangements that are Hybrid successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance Bell offers flexibility in work hours based on the business needs.
Please apply directly online to be considered for this role. Applications through email will not be accepted.
We know that caring for our team members is at the heart of a healthy positive and thriving workplace. As part of our team youll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us youll be eligible for medical dental vision and mental health benefits that you can tailor to your specific needs. Plus as a Bell team member youll enjoy a 35% discount on our services and access exclusive offers from our partners.
At Bell we are proud of our focus on fostering an inclusive and accessible workplace where all team members feel valued respected supported and that they belong.
Bell is committed to clarity in our hiring process. All roles posted are opportunities were actively recruiting for unless stated otherwise. We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry email your recruiter or to make arrangements. If you have questions or feedback regarding accessibility at Bell we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.
Artificial intelligence may be used to assess parts of your application. Please review our privacy policy (see Phenom for details) to learn more about how we collect use and disclose your personal information.
Created: CanadaON Mississauga
Bellone of Canadas Top 100 Employers.
Key Skills
- Presentation Skills
- Marketing
- Proofreading
- Copy Editing
- Adobe Creative Suite
- Multichannel Marketing
- SEO
- Alternative dispute resolution
- Copywriting
- Creative Writing
- Branding
- Writing Skills
About Company
Canada’s largest communications company, BCE leads the industry in providing advanced broadband communications networks and services to consumers and business customers across the country.
