Marketing Specialist – Aerospace and Energy (PQT) Content

This role supports Elements Aerospace & Energy business units in developing executing and optimizing marketing initiatives that drive awareness engagement and lead generation for our product qualification testing services. The Marketing Specialist serves as a dedicated content creator and copywriter crafting high-impact assets across paid digital and event channels that communicate Elements expertise and the value customers derive from partnering with us.

Working closely with internal subject matter experts and cross-functional teams this role is responsible for producing campaign content templates and creative materials that enable sales and marketing programs to scale efficiently and align with business growth goals.

Campaign & Content Development
Develop high-quality technically accurate and customer-focused content across key channels to promote Elements product qualification and materials testing capabilities for Aerospace and Energy sectors.
Create and manage campaign deliverables including ABM PPC templates webpage templates and builds paid search and paid social templates sell sheets brochures and various collateral assets. Acting as a liaison to external freelancers as needed.
Produce and maintain event graphics web pages and content supporting trade shows webinars and industry campaigns.
Draft and coordinate paid PR content and imagery for industry publications and media outlets.
Develop campaign content that aligns with Elements brand positioning and toneensuring accuracy clarity and value-driven messaging.
Collaborate with technical experts to develop webinar promotional content and supporting assets that highlight Elements testing expertise and industry leadership.-

Strategic Marketing Execution
Build and deliver digital and traditional campaigns to promote a range of testing servicesEMI/EMC environmental simulation dynamics materials testing and system-level qualification.
Manage and optimize lead generation content contributing to a variety of PPC paid social and targeted ABM efforts.
Utilize CMS/CRM tools (Sitecore Optimizely Microsoft Dynamics 365) to manage content deployment landing pages and campaign tracking.
Alter and revise campaign content to meet campaign goals best practices and a philosophy of continuous improvement.
Ensure all content and collateral align with Elements brand guidelines editorial standards and tone.

Collaboration & Project Management
Coordinate with internal stakeholders agencies and vendors to deliver creative assets on time and within scope.
Engage in content planning and creative review sessions to align marketing calendars with business priorities.
Maintain up-to-date knowledge of aerospace and energy market trends evolving test standards and industry marketing best practices.

Education and Experience
Bachelors degree in Marketing Communications or related field (or equivalent experience).
Proven experience developing B2B content and campaigns for technical regulated or engineering-driven industries.
Strong copywriting skills with the ability to translate complex technical concepts into compelling marketing content.
Familiarity with ABM PPC SEO/SEM paid social and multi-channel campaign strategy.
Experience with CMS/CRM systems and marketing automation tools.
Working knowledge of Adobe Creative Suite for basic layout and creative execution preferred.

Key Behaviors
Demonstrates proactive problem-solving creative thinking and ownership of deliverables.
Balances attention to detail with the ability to meet tight deadlines and shift priorities.
Collaborative team-oriented and able to communicate effectively with both technical and non-technical audiences. Actively seeks best practices and successful processes and shares them for the improvement of the collective team.
Strong project management skills and a data-driven mindset.
Customer-centric with a commitment to continuous learning and innovation in marketing methods and technologies.

Element is one of the fastest growing testing inspection and certification businesses in the world. Globally we have more than 9000 brilliant minds operating from 270 sites across 30 countries. Together we share an ambitious purpose to Make tomorrow safer than today.

When failure in use is not an option we help customers make certain that their products materials processes and services are safe compliant and fit for purpose. From early R&D through complex regulatory approvals and into production our global laboratory network of scientists engineers and technologists support customers to achieve assurance over product quality sustainable outcomes and market access.

While we are proud of our global reach working at Element feels like being part of a smaller company. We empower you to take charge of your career and reward excellence and integrity with growth and development.

Industries across the world depend on our care attention to detail and the absolute accuracy of our work. The role we have to play in creating a safer world is much bigger than our organization.

At Element we always take pride in putting our people first. We are an equal opportunity employer that recognizes diversity and inclusion as fundamental to our Vision of becoming the worlds most trusted testing partner.

All suitably qualified candidates will receive consideration for employment on the basis of objective work related criteria and without regard for the following: age disability ethnic origin gender marital status race religion responsibility of dependents sexual orientation or gender identity or other characteristics in accordance with the applicable governing laws or other characteristics in accordance with the applicable governing laws.

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by the employer or (c) consistent with the contractors legal duty to furnish information. 41 CFR 60-1.35(c)

If you need an accommodation filling out an application or applying to a job please email