JOB DESCRIPTION: Paid Social Specialist
*Internally this role is known as Media Planner*
This position sits in our Marketing & Technology service based in London. We combine data technology creative content and paid media to crack brands business problems & drive revenue through a variety of digital marketing solutions like ad campaigns augmented reality and chatbots. Our clients include ASOS Just Eat Takeaway Twitch TikTok and The White Company.
JOB PURPOSE
We are looking for a Junior Paid Social Specialist (div/f/m) who is characterized by a high degree of openness and empathy and who is burning to further develop and above all to contribute their passion in the field of performance marketing / Paid Social.
KEY RESPONSIBILITIES
Development set-up and optimization of paid social campaigns across platforms like Meta TikTok and LinkedIn
Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for our clients
Designing and running A/B tests to compare different ad variations targeting strategies or landing pages for performance optimization
Regularly monitoring performance metrics and optimising campaigns ensuring goals & KPIs alignment and client satisfaction
Allocating and managing budgets for paid social campaigns to achieve optimal results preparation of Paid Social forecasts and media plans
Identifying and define target audiences for effective ad targeting
Collaborating with design teams to create compelling visuals or videos for ad campaigns
Implementing and configuring conversion tracking mechanisms together with our data teams such as pixels or tags to measure campaign success.
WHAT WE ARE LOOKING FOR
You
Are open-minded and eager to learn more and develop your skill set
Work thoroughly manage campaigns accurately and have an eye for detail
Always keep an oversight even when various tasks are at hand
Have some experience with hands-on paid social projects
Have an understanding of Social KPIs campaign optimisation and are able to analyse results with the help of Excel Pivot and platform data
Have collaborative skills for working with cross-functional teams clients and stakeholders
Think proactively and have a healthy amount of creativity as well as the fun to bring in own ideas
Have a passion for (Paid) Social and are always up to date for news and trends
Are able to effectively allocate and manage campaign budgets to achieve desired outcomes
WE OFFER
WHO ARE WE
We are pioneers at heart. What does that mean We are always looking forward thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency with a deep skillset in tech and marketing. Thats why we hire curious self-driven talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning that with people across 30 countries were big enough to provide you with the best tools global opportunities and benefits that help you thrive. While acting small by investing in you your growth your team and giving you the autonomy to solve our clients problems no matter where you are in the world.
DEPT is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.
DIVERSITY EQUITY & INCLUSION
At DEPT we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit develop nurture and retain talented individuals from diverse backgrounds with varying skills and perspectives.
Not sure you meet all qualifications Apply and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity equity and inclusion Check out our efforts here.
Required Experience:
Junior IC
DEPT® is a full service digital agency with expertise in experience, engineering, growth marketing, and creative services.