Paid Media Specialist

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profile Job Location:

Gurgaon - India

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

  • Execute manage and optimise paid digital campaigns across a variety of platforms using native and third-party tools.
  • Work collaboratively with Account teams to translate client needs into campaign strategies that over-deliver on their needs.
  • Develop in-depth and technical reporting to showcase performance both for clients and within the agency.
  • Manage ad tech vendors to execute campaigns.
  • Mentor junior team members.
  • Experience with ad serving solutions tag management and operations is a strong plus.
  • Proven record of managing multiple projects at once.
  • Ability to stay highly organised and efficient in a fast-paced rigorous work environment.

Skills:

  • 2.5 - 3 years of experience working in media technology platforms.
  • Demonstrates understanding of marketing funnels and media planning.
  • Working knowledge of Syndicated tools (GA GDS GTM Comscore etc.)
  • Understanding of optimization platforms & trafficking platforms.
  • Microsoft Office Software (Outlook Excel Powerpoint Word etc.)
  • Team player thinks strategically.
  • In-depth understanding of Meta Google and marketplace ecosystem. Third-party platform understanding is a plus.
Execute manage and optimise paid digital campaigns across a variety of platforms using native and third-party tools. Work collaboratively with Account teams to translate client needs into campaign strategies that over-deliver on their needs. Develop in-depth and technical reporting to showcase perf...
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Key Skills

  • Quality Assurance
  • Client Relation
  • Target Audience
  • Media Planning
  • Trend Analysis
  • Market Research
  • Email Campaigns
  • Social Channels
  • Campaign Management
  • Client Service
  • Current Events
  • News Stories
  • Powerpoint
  • Data Analysis
  • Analytics