Marketing Executive
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Job Description:
Job Title:Marketing Executive
Experience:36 Years
Work Type:Remote / Hybrid
Role Overview:
We are seeking a dynamic Marketing Executiveresponsible for driving inbound and outbound lead generation through digital campaigns LinkedIn marketing targeted email outreach and market intelligence. The role focuses on positioning the company as a trusted recruitment partner across global markets and generating consistent sales-qualified leads.
Key Responsibilities:
1. LinkedIn Marketing (Company Page Personal Branding)
- Plan and publish 12 strategic posts per month featuring recruitment insights client success stories and talent showcases.
- Engage daily with HR leaders CXOs and hiring managers in target industries.
- Strengthen brand positioning for both company and founders through content and engagement.
- Output:Increased profile visits inbound inquiries and consistent engagement.
2. Outbound Email Campaigns
- Design and execute segmented email sequences targeting:
- North America (CPA Engineering IT Firms)
- Middle East (HR Directors Procurement Heads)
- Africa (Project Companies)
- India (Corporate Clients)
- Manage contact databases in HubSpotand track key metrics (open rate reply rate calls booked).
- Output:1025 qualified client call leads per week.
3. Website & Landing Page Management
- Develop and optimize industry-specific landing pages for global recruitment verticals (Accounting Oil & Gas Engineering).
- Ensure inclusion of CTAs Calendly integration and client case studies.
- Output:Increased website conversions and lead capture.
4. Market Intelligence & Data Research
- Conduct weekly research on hiring trends company expansions and contract wins.
- Identify potential client accounts and share qualified lead lists with the Business Development team.
- Output:Fresh and actionable lead data weekly.
5. Campaigns & Events
- Plan and execute monthly webinars or roundtables on recruitment and hiring trends.
- Collaborate with marketing and sales teams for event promotion via LinkedIn and email campaigns.
- Capture and nurture attendee data for future business opportunities.
- Output:Strengthened market authority and lead generation through thought leadership events.
Key Skills Required:
- Strong knowledge of LinkedIn marketing & B2B outreach
- Experience with HubSpotor similar CRM tools
- Excellent communication and copywriting skills
- Data-driven and analytical mindset
- Experience in lead generation or recruitment marketingpreferred
If interested fill the details mentioned below and send your updated resume on
Key Skills
- Business Development
- Sales Experience
- Loyalty Marketing
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Microsoft Powerpoint
- SEO
- Social Media Management
- Customer relationship management
- Lead Generation
