Senior Copywriter

Manila - Philippines

Monthly Salary: Not Disclosed

Posted on: 15 hours ago

Vacancies: 1 Vacancy

Job Summary

Introduction

Greenparks continued success is dependent on the strength and depth of our valued long-term client relationships.

Our clients trust us because we deliver Brand publishing SEO Insight
Content Production and Paid Media Campaigns with a can-do attitude and the tenacity it takes to make great work
happen - and great work is common goal that fuels us all!

Our relationships are proactive and never passive we are tireless in our pursuit of knowledge and understanding of our clients business needs challenges and competitors.

Our ambition is to be engaged across every aspect of our Clients business where we have the expertise
and skills to such an extent that we become indispensable to them.

A job description is not a box that you are put in. It is a definition of your core a company like ours you are encouraged and expected to contribute to many wider issues.

About the Role

The Senior Copywriter is a strategic and creative storyteller responsible for transforming human insight and data-driven learnings into compelling ideas that move people and deliver results. This role serves as a brand guardian ensuring all communication is aligned with brand objectives while pushing creative boundaries. As a master storyseller the Senior Copywriter crafts narratives that inspire meaningful connections and drive conversion across platforms.

Key Attributes :

A Senior Copywriter Is:

A Strategic Creative Thinker
Able to turn human insights and big data into big impactful ideas that solve business challenges.
A Brand Champion
Creates inventive solutions that consistently support brand goals and uphold brand voice across all touchpoints.
A Master Storyseller
Capable of crafting narratives that resonate emotionally with audiences while motivating desired actions.

A Senior Copywriter Has:

Sharp Writing & Editing Skills
Exceptional attention to detail with the ability to produce clear concise accurate and grammatically sound copy. Strong organizational skills to ensure deliverables are complete and deadlines are met.
Curiosity & Creative Imagination
Naturally inquisitiveable to challenge briefs uncover insights and translate marketing strategies into fresh creative solutions.
Strong Communication & Presentation Skills
Understands the language tone and cultural nuances of diverse target audiences. Confident in presenting explaining and defending ideas persuasively.
Leadership & Empathy
Able to mentor junior writers collaborate seamlessly within cross-functional teams and contribute positively to a creative supportive working environment.

Key Responsibilities:

Develop Ideas & Concepts
Collaborate with strategists copywriters art directors designers and social managers to brainstorm conceptualize and execute outstanding integrated communication campaigns.
Craft High-Impact Copy
Write persuasive and compelling copy for various audiences across multiple formats with a strong focus on digital platforms (social media campaigns website video scripts advertising etc.).
Ensure Creative Excellence
Maintain high standards of storytelling accuracy and brand alignment in all outputs. Uphold best practices and elevate the quality of deliverables.
Lead & Mentor
Work closely with and report directly to the Head of Copy. Provide guidance and mentorship to junior writers and support in leading creative projects.

Required Skills & Qualifications:

58 years of professional copywriting experience preferably in an advertising agency creative studio or digital marketing environment

Proven experience developing copy for Luxury Real Estate or Premium Lifestyle brands

Strong portfolio demonstrating conceptual thinking storytelling and multi-platform campaign work

Excellent command of English; additional languages are a plus

Ability to manage multiple deadlines projects and stakeholders simultaneously

Familiarity with social media trends digital content formats and performance-driven marketing strategies

Required Experience:

Senior IC

IntroductionGreenparks continued success is dependent on the strength and depth of our valued long-term client relationships.Our clients trust us because we deliver Brand publishing SEO InsightContent Production and Paid Media Campaigns with a can-do attitude and the tenacity it takes to make great ...