CRM Specialist Beter Horen

Who we are

Amplifon is the global leader in the hearing care retail industry. Since 1950 weve been changing the lives of millions of customers all around the world. And though we are a global company thats constantly growing we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our industry and constantly challenge and improve the customer and employee experience.

Amplifon is a multinational company and the global leader in hearing care solutions and services for retail expertise customization and consumer care. More than 20900 professionals every day in a network of 10000 points of sale in 26 countries give back the joy of hearing feeling and living to thousands of people across the world.

In Amplifon we believe people are the most important component of our success. Thanks to our best-in-class Hearing Care Professionals and front and back-office Teams we are able to put the everyday taps pops and splashes back into the lives of our customers. We believe that its only through strong investment in talent engagement continuous professional development support and recognition that our people can exceed every limit and build a fulfilling career.

In the Netherlands Amplifon operates as Beter Horen with around 200 points of sale and 700 dedicated professionals that empower people to discover all the emotions of sound. Amplifon Netherlands is based in a modern sustainable and inspiring office in Utrecht

Were looking for a CRM Specialist to join our Marketing Team.

This role will be pivotal in planning coordinating and optimizing CRM campaign performance ensuring seamless alignment between strategy and execution and fostering a data-driven decision-making culture.

Your Mission

As a CRM Specialist you will driveoperational and strategic excellenceacross all customer relationship initiatives collaborating cross-functionally to enhance performance streamline operations and elevate customer engagement.

Key Responsibilities

• Lead monthly forecasting for CRM performance supporting strategic prioritization and resource allocation.
• Develop briefs and work with an external agency for campaign design (email and letter)
• Collaborate closely with other departments and Marketing teams to optimize campaign planning and execution contributing to key business objectives.
• Develop and manage a comprehensive campaign calendar integrating all channel activities and coordinating across CRM Call Center and external partners.
• Ensure data accuracy and consistency within Adobe systems by working closely with IT teams and data owners.

Youre a Great Fit If You Have

• A bachelors degree in Marketing Communication Business Administration or a related field (required)
• 23 years of experience in CRM Marketing Automation or Campaign Management roles preferably within multinational or retail environments
• You understand CRM processes segmentation reporting and customer journey optimization and design
• Experience with email marketing
• Knowledge of Adobe Campaign is a plus
• Fluent in Dutch and English (written and spoken) C1/C2 level required

What we offer

The opportunity to work for an international and goal-oriented organization where you can really make a difference in peoples lives. You will be working in our new modern sustainable and inspiring office in the Le Mirage building in Utrecht with a beautiful view over the city from the 17th and 18th floor. We use a hybrid model where you can partly work from home to create a good work-life balance. We give you plenty of room for a wonderful career where you will be able to help shape a growing organization. We offer you a versatile and responsible role with many opportunities for personal development through education training workshops coaching 20k training courses from LinkedIn Learning and access to the Ampli-Academy!

In addition you will get:

• 24 vacation days an extra inclusivity day and the option to buy up to 13 additional days;
• A good salary bonus and a good pension arrangements;
• A homework compensation and budget for setting up your workplace at home;
• The possibility to join Lease-a-Bike and Bedrijfsfitness plan;
• The option to use a NS-business card;
• Daily healthy and fresh lunch for less than 2 euros.

Amplifon provides equal opportunity to everyone and is committed to ensuring a diverse and fair work environment. We believe that if we value each others uniqueness and respect each others differences we can achieve more and that diversity adds value to our culture. Regardless of your gender country of origin or background we encourage everyone to apply at Amplifon.

Help us to empower people to rediscover all emotions of sound and we help you to build an international career with no boundaries!