Senior Brand & Portfolio Manager

Sydney - Australia

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Function: Marketing

Reports to: Head of UFS ANZ - Marketing Lead

Scope: Australia & New Zealand Unilever Food Solutions

Location: North Rocks Australia

Terms: Full-time

BUSINESS CONTEXT

Unilever Food Solutions (UFS) is the 2.5bn Foodservice division of Unilever present in 76 countries covering 50 cuisines. We lead the dynamic Foodservice market across key categories marketing a range of professional products and services under well-loved brands like Knorr and Hellmanns to operators and chefs in commercial and social sectors.

We have a big ambition to reach and service 5 million operators by 2030 with our products and solutions accelerated by data-driven and technology-enabled Go-to-Market capabilities. The focus of UFS Marketing Sales Culinary & Go-to-Market teams is to engage with chefs & customers through an integrated communication ecosystem vital for a great customer experience including virtual and F2F touchpoints via Digital Key Account Managers and trade partners.

ROLE OVERVIEW

This is an exciting opportunity to shape the future of food by leading the Brand and Portfolio roadmap and execution to accelerate growth for UFS ANZ.

The Senior Brand & Portfolio Manager is responsible for driving portfolio strategy and brand growth through effective planning execution and cross-functional collaboration. This role oversees brand positioning innovation pipelines and marketing initiatives to deliver strong business performance with the agility to capitalise pivot and prioritise new bigger opportunities in key customer groups to land with speed and impact.

Key duties include leading new product development analysing market trends and consumer insights ensuring alignment between global and local strategies and managing budgets. The position requires strong leadership to coordinate with internal teams and external partners optimising resources to achieve sales profitability and market share objectives.

MAIN RESPONSIBILITIES

1. Brand Management & Strategic Leadership

Lead brand positioning communication plans and innovation pipelines ensuring consistency of brand identity across all touchpoints.

Drive brand strategy and growth through the execution of the region marketing plan in line with global Savoury and Dressing strategies.

Lead the development and execution of category growth strategies and roadmaps balancing global alignment with local execution needs.

2. Portfolio Strategy & Category Management

Develop and execute portfolio strategies aligned with business objectives for Australia & New Zealand identifying growth opportunities across brands and categories.

Provide category insights foresights and customer knowledge to support business planning.

Translate operator needs into relevant solutions and best-in-class product mixes.

Commission and leverage market research to uncover operator needs validate concepts and recommend final mixes.

3. Innovation Activation & NPD (New Product Development)

Lead new product development initiatives from concept to launch ensuring timely execution and compliance with regulatory standards.

Deliver OTIF (On-Time In-Full) innovation renovation and high-priority activation projects from start to market deployment via gatekeeping process.

Adopt global innovations and adapt global mix Brand Experience Toolkits and launch activation plans for the region where in line with portfolio plans.

Use research and collaborate with Customer Development R&D and Finance partners for business case approvals at all gates.

4. Performance Analysis & Market Insights

Monitor market trends competitor activities consumer insights price movements to inform strategy and execution.

Track and report on KPIs such as market share profitability and ROI to ensure strong business performance.

5. Cross-Functional Leadership & Collaboration

Collaborate closely with customer development R&D supply chain and finance teams to drive alignment between global and local marketing strategies.

Lead and facilitate cross-functional teams to deliver projects at pace acting as a catalyst for change and capability building.

6. Budget & Resource Management

Manage marketing budgets and optimize spend for maximum impact.

Oversee agency relationships and external partnerships to ensure effective resource utilisation and project delivery.

ALL ABOUT YOU:

Strategic thinker who can take plans from ideation through to delivery

Can articulate a vision or strategic intent to key stakeholders

Customer-centric and able to build need insights into plans

Able to work in and lead cross-functional teams at pace

A talent catalyst passionate about leading change

SKILLS & EXPERIENCE

Marketing Experience Skilled in Brand Category Portfolio or Channel Marketing with experience managing projects B2B or Foodservice experience is ideal but not a pre-requisite.

Strategic Thinking Ability to develop and execute long-term portfolio and brand strategies.

Analytical Skills Proficiency in interpreting market data consumer insights and performance metrics.

Leadership & Collaboration Strong capability to lead cross-functional teams and manage stakeholders.

Project Management Skilled in planning prioritising and delivering complex initiatives on time.

Communication & Influence Excellent verbal and written communication to drive alignment and inspire action.

Financial Acumen Understanding of budgeting P&L management and ROI optimisation.

Innovation & Creativity Ability to identify growth opportunities and lead new product development.

Digital Marketing Knowledge Familiarity with digital channels e-commerce and data-driven marketing.

WHAT AWAITS YOU AT UNILEVER

The core of Unilevers culture is captured as Human Purposeful Accountable. You will be joining a dynamic flexible and inspiring work environment that truly cares about your wellbeing values what you do and celebrates your success.

This is your opportunity to be part of a purpose-led business and a global community where you can progress your career both locally and internationally. You will also benefit from amazing discounts on external company products attractive employee referral reward program amongst other benefits.

This is a great opportunity to work within an iconic and global organization. We have gained our reputation as one of the worlds most admired employers by providing an environment where individuals can achieve their goals both professionally and personally.

Make no mistake we expect a lot from our people as they do of us. So if you can rise to the challenge dont waste any time - apply now!

We are committed to making reasonable adjustments to provide a positive barrier-free recruitment journey. Should you require additional information or reasonable adjustments to allow you to present your best self during this process please contact

Unilever is an organization committed to equity inclusion and diversity to drive our business results and create a better future every day for our diverse employees global consumers partners and communities.

This means we encourage people with all backgrounds to apply including Aboriginal and Torres Strait Islander Peoples Māori and Pacific Peoples and people with disabilities. Interested in learning more check out our Reconciliation Action Plan and Workplace Adjustment Policy on the Unilever webpage.

At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! We encourage you to advise us at the time of your application if you require any reasonable adjustment so that we can support you through your recruitment journey.

This means we encourage people with all backgrounds to apply including Aboriginal and Torres Strait Islander Peoples Māori and Pacific Peoples and people with disabilities.

Required Experience:

Manager

Function: MarketingReports to: Head of UFS ANZ - Marketing LeadScope: Australia & New Zealand Unilever Food SolutionsLocation: North Rocks AustraliaTerms: Full-timeBUSINESS CONTEXTUnilever Food Solutions (UFS) is the 2.5bn Foodservice division of Unilever present in 76 countries covering 50 cuisine...