Product Manager Insights, Strategy & Analytics
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Job Location:
Culver, CA - USA
Monthly Salary:
$ 115 - 150
Posted on:
5 hours ago
Vacancies:
1 Vacancy
Job Summary
Sony Pictures Television is seeking a Product Manager to join the Insights Strategy & Analytics organization with Sony Pictures Television Studios supporting data product development and operational reporting across Marketing Activation and YouTube. This role plays a pivotal part in transforming marketing and media data into decision-ready intelligence through the creation of dashboards predictive tools data infrastructure and automated data applications.
In addition to marketing and activation data products this role will also support the digital video intelligence driving data visibility measurement and optimization across paid ads digital rights management and owned & operated (O&O) video performance.
The ideal candidate combines analytical curiosity structured problem-solving and cross-functional collaboration skills to help scale data products that improve campaign effectiveness and creative decision-making across the studio. This candidate blends product management rigor technical fluency and curiosity about how data AI and analytics can drive creative and commercial impact.
Responsibilities
- Partner with senior product leaders to define and deliver data products that support marketing activation and YouTube objectives.
- Collaborate with marketing media insights distribution and finance teams to gather requirements and translate them into clear product specifications stories and acceptance criteria.
- Manage and enhance dashboards and reporting tools that measure campaign performance attention and audience behavior across channels.
- Support digital video intelligence by defining requirements and success metrics for reporting on paid ads DRM and O&O content.
- Partner with Data Science Data Engineering and BI teams to ensure data reliability engineering alignment and consistency across key datasets.
- Contribute to roadmap planning backlog management and sprint execution ensuring timely delivery of product features.
- Collaborate with analytics partners to define and track KPIs for marketing effectiveness attention forecasting and media optimization.
- Assist with QA testing documentation rollout materials and training sessions to ensure user understanding and adoption.
- Champion a data-driven culture helping non-technical stakeholders interpret insights and make informed decisions.
Qualifications
- 2-5 years of experience in product management business analytics or a related data-focused role.
- Experience delivering data or analytics products such as dashboards automation workflows or performance measurement tools.
- Familiarity with marketing media or campaign analytics including awareness of KPIs like reach frequency engagement and conversion.
- Understanding of YouTube and digital video ecosystems including ads reporting DRM and O&O content analytics.
- Strong organizational skills and experience working within Agile or iterative delivery frameworks.
- Demonstrated ability to bridge technical and non-technical teams with clear communication.
- Bachelors degree in Business Marketing Data Analytics or a related field.
Qualifications
- Experience in entertainment media or marketing analytics ideally within a studio or network environment.
- Experience with modern data tools and platforms (Snowflake dbt SODA Jupyter Notebook or similar).
- Experience collaborating with cross-functional teams (data science BI data engineering strategy and research).
- Strong SQL experience intermediate Python experience and comfort with SDLC methods including CI/CD and automated QA.
- Experience with data infrastructure and GenAI tooling including applications that enhance analytics reporting or automation workflows.
- Experience with predictive modeling creative effectiveness or media mix analytics.
- Strong data visualization and storytelling skills.
- Passion for entertainment and digital media innovation.
Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race color religion sex national origin disability veteran status age sexual orientation gender identity or other protected characteristics.
SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law.
To request an accommodation for purposes of participating in the hiring process you may contact us at
Required Experience:
IC
Key Skills
- Adobe Analytics
- Data Analytics
- SQL
- Attribution Modeling
- Power BI
- R
- Regression Analysis
- Data Visualization
- Tableau
- Data Mining
- SAS
- Analytics
About Company
The toga lady holds her torch high for film audiences everywhere by representing Columbia Pictures, the studio through which Sony Pictures Entertainment produces its big budget movies. The studio was founded in 1924, and in 1982 it was purchased by Coca-Cola. Sony purchased ...
