Senior Marketing Specialist DE AT
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Job Location:
Monthly Salary:
Posted on:
9 hours ago
Vacancies:
1 Vacancy
Job Summary
Since launching in 1989 CMC Markets (CMC) has become one of the worlds leading online financial trading businesses. CMC is listed on the London Stock Exchanges and serves retail and institutional clients through regulated offices and branches in 13 countries.
CMC is committed to recruiting developing retaining and motivating exceptional people who are talented innovative and focussed on delivering excellence. We acknowledge that this goes hand in hand with the Groups ongoing and future success. This is achieved through embedding the Groups values throughout the workforce as well as offering competitive rewards and benefits.
As a Senior Marketing Specialist you will take ownership of key marketing initiatives with a focus on conversion quality and strategic value. You will work closely with the Head of Marketing Europe contribute your own ideas and manage projects from concept to execution.
You are hands-on self-driven and understand the requirements of a highly regulated complex financial product including the necessary compliance processes.
This position is a fixed-term contract for two years.
Key responsibilities:
Independent planning and execution of complex multi-channel campaigns (e.g. email flows reactivation awareness campaigns)
Strategic project support and sparring for initiatives
Content creation and adaptation for eCRM websites social media and campaigns (in German)
Technical implementation in relevant tools (e.g. Braze Contentful Canva)
Alignment with the central marketing team in London and close collaboration with eCRM resources
Ensuring all approval and compliance processes are met
Creation of performance reports and identification of optimization opportunities
Contribution to EU-wide marketing initiatives with a German market focus
Key experience:
At least 5 years of professional experience in marketing ideally in a regulated industry (finance insurance tech)
Very strong German language skills (minimum C1) and excellent English proficiency
University degree in marketing communications business or a comparable qualification
Proven experience in the planning and implementation of complex marketing campaigns
Strong copywriting skills and the ability to communicate messages clearly and concisely
Confident use of common marketing tools (Braze CMS Canva Google Analytics etc.)
Experience working with cross-functional international teams
High level of ownership organisational talent and a solution-oriented mindset
Willingness to dive into complex regulatory topics and requirements
CMC Markets is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of gender sexual orientation marital or civil partner status gender reassignment race colour nationality ethnic or national origin religion or belief disability or age.
Required Experience:
Senior IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
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