Vice President of Digital Marketing and Demand Generation

Arlington, TX - USA

Monthly Salary: Not Disclosed

Posted on: 10-11-2025

Vacancies: 1 Vacancy

Job Summary

Stand Together is a philanthropic community that helps Americas boldest changemakers tackle the root causes of our countrysbiggest problems from education to the economy broken communities and toxic division among dozens of other pressing issues. We provide our partners with access to resources including funding thought leadership a network of peers and a playbook for applying proven principles to transform lives and society.

Stand Together is seeking an entrepreneurial Vice President of Digital Marketing and Demand Generation to lead our digital marketing growth lifecycle and digital product this high-impact roleyoullsetthe vision shape strategy and drive execution across these functionselevating performance sparking innovation and delivering measurable results. Your leadership will directly advance our mission scale fundraising and deepen to the Chief Marketing Officer and collaborate closely with executive leadership fundraising and development and the broader marketing and communications team.

How You Will Contribute

Strategic & Team Leadership
Set and communicate a bold multi-year vision for digital marketing demand generation and donor engagement across all channels and brands.
Lead coach and develop high-performing teams across digital marketing lifecycle and digital product functions.
Provide strategic leadership across acquisition efforts majorgiftsfundraising web/digital products lifecycle campaigns social organic and paid media.
Cultivate talent aligned with the organizations vision and Principle Based Management (PBM) emphasizing principled entrepreneurialism and team growth.
Collaborate cross-functionally with Marketing Communications Business Units and Development teams to align messaging and strategy.
Campaigns Channels & Engagement
Lead paid media and channel marketing teams to implement robust experimentation frameworks (A/B testing CRO SEO) thatoptimizedonor engagement and conversion.
Provide strategic leadership and oversight of lifecycle marketing strategies across acquisition retention reactivation and advocacyformultipleaudiences includingdonorssocial entrepreneurs and consumers.
Oversee personalized multi-channel journeys using marketing automation and CRM platforms () including email SMS and in-app push.
Partner with analytics teams to build segmentation strategies generate insights and continuously improve engagement efforts.
Collaborate with internal teams and external vendors to ensure campaigns achieveoptimaloutcomes and foster innovation.
Oversee the development and activation of demand generation funnels delivering qualified leads (MQLs) to fundraising and business development teams.
Digital Product &MarTech
Lead digital product and web teams to develop strategies that deliver omni-channel experiences aligned with organizational priorities.
Elevate digital platforms (websites CDPs content orchestration tools) to ensure platform health agency partnerships and business continuity.
Foster a culture of experimentation continuous improvement and agile practices across digital teams integrating the latest technologies and frameworks.
Performance & Innovation
Monitor analyze and report on key marketing metrics providing insights and recommendations to improve effectiveness and drive innovation.
Connect team results to regular performance reporting and track progress to inform future strategy.

What You Will Bring

15 years of hands-on experience in digital marketing growth demand generation and digital product leadership in complex multi-stakeholder in a B2B environment.
Proventrack recordof developing executing and managing multi- and cross-channel marketing strategies withexpertisein experimentation and innovation.
Experience with advanced direct response mid-level fundraising tactics and lifecycle marketing best practices.
Strong knowledge ofMarTechstacks CDPs marketing automation and CRM systems.
Strong knowledge of digital product.
Demonstrated ability to lead and inspire high-performing cross-functional teams.
Analytical mindset with the ability to use data tooptimizestrategies and campaigns.
Excellent project management collaboration and communication skills.
Enthusiasm to contribute to StandTogethersvision and principled approachto solving problems and a commitment to stewarding our culture which champions values including transformation and innovation entrepreneurialism humility and respect.

What We Offer

Competitive benefits:Enjoy a 6% 401(k) match with immediate vesting flexible time off comprehensive health and dental plans plus wellness and mental health support through Peloton and Talkspace.
A meaningful career:Join a passionate community of over 1300 employees dedicated to improving lives and driving innovative solutions to complex social challenges.
Commitment to growth:Thrive in a non-hierarchical environment that empowers employees to discover develop and apply their unique talents.
Competitive compensation:Our approach rewards the value you create through competitive salaries and bonus opportunities allowing you to share in the success you help drive.

Our Values:Working at Stand Together is different from many other organizations. Our culture is deeply rooted in Principle Based Management (PBM) a framework guided by the principles that drive human progress such as dignity openness and bottom-up empowerment. PBM empowers our employees to be entrepreneurial to innovate and to continually drive transformation.

We believe diversity fuels creativity broadens knowledge and helps drive success and that is why were proud to be an Equal Opportunity Employer and strive to treat all employees and applicants with honesty dignity respect and sensitivity.

We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience:

Exec

Stand Together is a philanthropic community that helps Americas boldest changemakers tackle the root causes of our countrysbiggest problems from education to the economy broken communities and toxic division among dozens of other pressing issues. We provide our partners with access to resources inc...

How You Will Contribute

Strategic & Team Leadership
Set and communicate a bold multi-year vision for digital marketing demand generation and donor engagement across all channels and brands.
Lead coach and develop high-performing teams across digital marketing lifecycle and digital product functions.
Provide strategic leadership across acquisition efforts majorgiftsfundraising web/digital products lifecycle campaigns social organic and paid media.
Cultivate talent aligned with the organizations vision and Principle Based Management (PBM) emphasizing principled entrepreneurialism and team growth.
Collaborate cross-functionally with Marketing Communications Business Units and Development teams to align messaging and strategy.
Campaigns Channels & Engagement
Lead paid media and channel marketing teams to implement robust experimentation frameworks (A/B testing CRO SEO) thatoptimizedonor engagement and conversion.
Provide strategic leadership and oversight of lifecycle marketing strategies across acquisition retention reactivation and advocacyformultipleaudiences includingdonorssocial entrepreneurs and consumers.
Oversee personalized multi-channel journeys using marketing automation and CRM platforms () including email SMS and in-app push.
Partner with analytics teams to build segmentation strategies generate insights and continuously improve engagement efforts.
Collaborate with internal teams and external vendors to ensure campaigns achieveoptimaloutcomes and foster innovation.
Oversee the development and activation of demand generation funnels delivering qualified leads (MQLs) to fundraising and business development teams.
Digital Product &MarTech
Lead digital product and web teams to develop strategies that deliver omni-channel experiences aligned with organizational priorities.
Elevate digital platforms (websites CDPs content orchestration tools) to ensure platform health agency partnerships and business continuity.
Foster a culture of experimentation continuous improvement and agile practices across digital teams integrating the latest technologies and frameworks.
Performance & Innovation
Monitor analyze and report on key marketing metrics providing insights and recommendations to improve effectiveness and drive innovation.
Connect team results to regular performance reporting and track progress to inform future strategy.

What You Will Bring

15 years of hands-on experience in digital marketing growth demand generation and digital product leadership in complex multi-stakeholder in a B2B environment.
Proventrack recordof developing executing and managing multi- and cross-channel marketing strategies withexpertisein experimentation and innovation.
Experience with advanced direct response mid-level fundraising tactics and lifecycle marketing best practices.
Strong knowledge ofMarTechstacks CDPs marketing automation and CRM systems.
Strong knowledge of digital product.
Demonstrated ability to lead and inspire high-performing cross-functional teams.
Analytical mindset with the ability to use data tooptimizestrategies and campaigns.
Excellent project management collaboration and communication skills.
Enthusiasm to contribute to StandTogethersvision and principled approachto solving problems and a commitment to stewarding our culture which champions values including transformation and innovation entrepreneurialism humility and respect.

What We Offer

Competitive benefits:Enjoy a 6% 401(k) match with immediate vesting flexible time off comprehensive health and dental plans plus wellness and mental health support through Peloton and Talkspace.
A meaningful career:Join a passionate community of over 1300 employees dedicated to improving lives and driving innovative solutions to complex social challenges.
Commitment to growth:Thrive in a non-hierarchical environment that empowers employees to discover develop and apply their unique talents.
Competitive compensation:Our approach rewards the value you create through competitive salaries and bonus opportunities allowing you to share in the success you help drive.

Required Experience:

Exec