Paid Media Consultant

Makati City - Philippines

Monthly Salary: PHP 55500 - 81500

Experience Required: 3years

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Paid Media Consultant Reports to: Director Performance Marketing Department: Growth Strategy / Paid Media Location: Remote

About Cro Metrics Cro Metrics is a growth optimization agency helping brands scale through experimentation personalization and full-funnel media strategy. We combine sharp analytics with bold creative execution to deliver measurable impact for clients across industries including eCommerce fintech nonprofit SaaS and more. We test ideas quickly measure results precisely and build marketing programs that grow brands intelligently and sustainably.

Overview Were looking for a Paid Media Consultant whos analytical detail-oriented and fluent in the mechanics of Paid Social and Paid Search. Youll be hands-on with campaign builds optimizations and reporting helping clients achieve performance goals through well-structured data-informed media strategies. If you thrive in a fast-moving collaborative environment where experimentation drives learning and measurable results guide decision-making youll fit right in.

Key Responsibilities

Campaign Management & Optimization

Build manage and optimize campaigns in Meta Ads Manager and Google Ads across multiple clients.

Support campaign setup QA and creative trafficking for new launches. Monitor pacing budgets and KPIs daily to ensure campaigns stay on track and perform efficiently.

Partner with Growth Strategists and Paid Media Managers to align targeting messaging and creative direction with client objectives.

Execute testing plans (ad copy audience creative) to identify growth opportunities and improve performance. Analysis & Reporting

Analyze campaign performance data to surface actionable insights and recommend optimizations.

Create clear concise reports highlighting wins learnings and opportunities for improvement.

Conduct data pulls spend checks and competitive analysis to support planning and strategy sessions. Cross-Functional Collaboration

Work closely with the Growth Strategy and Data Analytics teams to ensure consistent reporting and tracking across channels.

Communicate findings and performance trends clearly to internal stakeholders and client teams.

Qualifications

24 years of direct experience managing campaigns in Meta Ads Manager and Google Ads.

Working knowledge of campaign objectives bidding strategies and optimization techniques.

Strong analytical mindset with comfort interpreting performance data and translating it into recommendations.

Excellent written and verbal communication skills.

Proficiency in Google Workspace (Sheets Slides Drive); advanced Excel skills are a plus.

Highly organized proactive and able to manage multiple accounts and deadlines in a fast-paced environment.

Bachelors degree in Marketing Communications or a related field preferred. Bonus Points

Experience with LinkedIn Ads Microsoft Ads or other paid platforms.

Familiarity with Google Ads Editor automation tools or bulk editing workflows.

Background in CRO A/B testing or data visualization. What Success Looks Like

Campaigns are launched accurately paced effectively and optimized continuously for performance.

Data-driven insights and clear communication help clients understand their results and opportunities.

The Paid Media Consultant contributes meaningfully to Cro Metrics mission of helping brands grow through experimentation and full-funnel media strategy.

Required Skills:

Experience with LinkedIn Ads Microsoft Ads or other paid platforms. Familiarity with Google Ads Editor automation tools or bulk editing workflows. Background in CRO A/B testing or data visualization.

Paid Media Consultant Reports to: Director Performance Marketing Department: Growth Strategy / Paid Media Location: Remote About Cro Metrics Cro Metrics is a growth optimization agency helping brands scale through experimentation personalization and full-funnel media strategy. We combine sharp analy...