Recruitment Marketing Specialist
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
We are seeking a dynamicRecruitment Marketing Specialistto join our Talent Acquisition team. This role will focus on developing and executing an innovative mix of job board utilization posting & sponsorship strategies and paid media campaigns to attract top talent. The ideal candidate will leverage analytics to maximize ROI and enhance our recruitment efforts across various platforms including Indeed/Glassdoor LinkedIn Google Advertising and iHireVeterinary while also supporting a select few specialized veterinary industry job boards.
Job Board Posting Strategy & Performance Analysis:
Develop and implement effective job board sponsorship strategies to optimize visibility and drive candidate engagement for our most critical to fill requisitions.
Track and analyze performance metrics to assess ROI and adjust strategies accordingly (qualified leads cost per lead etc.).
Paid Media Support:
Manage execute and test new recruitment paid media campaigns including retargeting demand generation and Google Ads campaigns for both national voice and practice specific audiences.
Explore and implement advertising strategies on LinkedIn and Instagram to enhance recruitment efforts.
Platform Specialization:
Leverage Indeed LinkedIn and iHire platforms to maximize job postings and candidate reach.
Support select veterinary industry-specific job postings ensuring alignment with industry standards and practices while creating a compelling and differentiated approach to leveraging the job board and maximizing candidate reach and platform performance.
Ensure seamless integration or communication between job boards and ATS platform to enhance the candidate experience and streamline application processes.
General Marketing Support:
Craft compelling job descriptions support website content and ensure employer brand alignment across candidate touchpoints.
Develop and execute recruitment marketing plans that support hiring goals across critical hospital requisitions.
Develop creative briefs for recruitment campaigns to support paid and organic efforts.
Create storytelling content in the form of video testimonials static content social posts and captions for LinkedIn and other recruitment platforms as needed.
Develop practice-level recruitment templates video testimonials
Track and analyze campaign performance including cost per lead cost per hire and source effectiveness.
Work cross-functionally with TA Marketing and Operations to align messaging and share best practices.
Provide marketing toolkits and training to TA partners and practice managers to improve local recruiting support.
Qualifications :
Required Skills and Competencies:
Analytical Skills:Strong ability to analyze data and derive actionable insights to improve recruitment strategies.
Digital Marketing Expertise:Experience with paid media campaigns including Google Ads and social media advertising.
Job Board Proficiency:Familiarity with job board platforms particularly Indeed LinkedIn and iHire.
Project Management:Ability to manage multiple projects simultaneously while meeting deadlines.
Communication Skills:Excellent verbal and written communication skills to effectively convey employer branding and job opportunities.
Preferred Attributes:
Creative Thinker:Innovative mindset with the ability to develop unique recruitment marketing strategies.
Detail-Oriented:Strong attention to detail to ensure accuracy in job postings and campaign execution.
Team Player:Collaborative attitude with a willingness to support team initiatives and goals.
Adaptability:Flexibility to adjust strategies based on market trends and recruitment needs.
Qualifications:
Bachelors degree in Marketing Human Resources Business Administration or a related field.
2 years of experience in recruitment marketing digital marketing or a related field.
Proven track record of managing successful paid media campaigns and job board strategies.
Additional Information :
Why Join Us
At Alliance Animal Health youll play a pivotal role in expanding our footprint and building brand awareness for new Priority Pet Urgent Care locations nationwide. Youll join a collaborative marketing team dedicated to delivering impactful community-driven campaigns that make a difference for pets and their families.
Compensation: Up to $95000 base salary 10% annual bonus target
WE ARE A DRUG-FREE SMOKE-FREE EQUAL OPPORTUNITY EMPLOYER.
Company Policy & Federal & State Laws Forbid Discrimination Because of Age Color Race Religion Sex Disability Sexual Orientation or National Origin
Remote Work :
Yes
Employment Type :
Full-time
Key Skills
- Culinary Experience
- Sales Experience
- Time Management
- Microsoft Office
- Taleo
- ATS
- HR Sourcing
- Interviewing
- Microsoft Outlook
- Relationship Management
- Human Resources
- Recruiting
About Company
Alliance Animal Health was founded in 2017 based on the need for a new service model in the veterinary industry. The approach was to create a true partnership model that would help veterinarians by removing the stress of managing the business side of the practice and giving them the b ... View more
