Paid Advertising Specialist (Remote)
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Job Location:
Monthly Salary:
Posted on:
06-11-2025
Vacancies:
1 Vacancy
Job Summary
Contract type: Remote freelance
Hours: Full-time 40 hours per week
Location: Preferred Eastern Europe (Poland Romania Bulgaria Serbia Ukraine etc) Open to other locations
Salary: $2000 to $3000 per month
The Company and Role
We are a high-performing team of marketers creatives and strategists behind Marisa Peer and Rapid Transformational Therapy (RTT) - a global personal development and therapy brand serving millions worldwide. We believe in constant growth creative excellence and data-driven performance as a way of life.
Were looking for an exceptional Paid Advertising Specialist to help us bring our message to a wider audience. Youll work directly with our CMO to execute paid campaigns that drive high-quality leads and sales across multiple funnels. This is an implementation-focused role for someone who loves turning great creative ideas into profitable ads.
Summary
Youll be responsible for creating launching and optimizing ads across Meta and Google - of which experience is a must - and other platforms (TikTok LinkedIn Yahoo etc.). Youll understand audience psychology know what makes people click and be comfortable using AI tools to streamline creative production and performance analysis.
The ideal candidate has hands-on experience managing campaigns end-to-end - from writing copy and designing image ads to setting up tracking conversion objectives and analyzing results. Youll be trusted to take a funnel understand its target audience and build campaigns that deliver measurable ROI.
Key Responsibilities
- Plan build and optimize paid ad campaigns across Meta and Google (Tiktok LinkedIn Yahoo and Native ad platforms a bonus)
- Design and produce static ad creatives create briefs and hooks for the video team to produce (editing skills a bonus)
- Write high-converting ad copy tailored to each audience and funnel stage
- Manage ad accounts budgets and campaign structures to meet KPIs
- Set up and manage tracking pixels events and conversion objectives
- Use AI tools to enhance ad creation and reporting workflows
- Conduct A/B tests on creative copy and audience segments
- Analyze and report on campaign performance with clear insights and actionable recommendations
- Collaborate with marketing design and funnel teams to ensure alignment between creative messaging and landing pages
- Stay ahead of platform updates policy changes and emerging best practices in paid media
KPI Measures
- Cost per lead (CPL) and cost per acquisition (CPA) performance vs. benchmarks
- Return on ad spend (ROAS)
- Lead quality and conversion rates through the funnel
- Ad creative engagement and click-through rates
- Accuracy and reliability of tracking setup
Requirements
- Accuracy and reliability of tracking setup
- Proven experience managing and optimizing campaigns on Meta Ads Manager and Google Ads
- Solid understanding of audience targeting demographics and messaging strategy
- Proficiency in ad creative design tools (e.g. Canva Figma Photoshop)
- Experience using AI tools for creative production and marketing workflows
- Understanding of funnel stages and conversion rate optimization (CRO) principles
- Strong copywriting ability - able to write headlines and body copy that convert
- Comfortable analyzing data and reporting actionable insights
- Detail-oriented with excellent organizational skills
- Self-motivated and proactive able to work independently under minimal supervision
Preferred Qualifications
- Experience running campaigns on TikTok LinkedIn or YouTube Ads
- Familiarity with GoHighLevel HubSpot or other CRM and automation platforms
- Experience with AI-driven ad creation workflows (image generation script creation voiceover tools)
- Understanding of UTM tracking conversion APIs and GA4 analytics
What Makes You an Ideal Candidate
You love the psychology of what makes people click watch and buy
Youre excited by creative testing data insights and the challenge of scaling campaigns profitably
You embrace AI tools as a natural part of your workflow
You thrive in fast-paced entrepreneurial environments
You hold yourself to a high standard of creative and technical excellence
Youre a self-starter who loves solving problems and producing results
What We Offer
A high-growth purpose-driven environment focused on excellence and innovation
Opportunity to work directly with an experienced CMO and world-class marketing team
Flexible contractor schedule with room to expand to full-time
Access to the latest tools and AI resources
Competitive compensation based on experience and performance
A global platform and mission that changes lives
Apply Now
If youre passionate about paid advertising love creating high-impact campaigns and want to be part of a world-class team thats transforming lives worldwide wed love to hear from you.
Explore our Company Overview and/or find out more about our Recruitment Process
Key Skills
- Sales Experience
- Digital Marketing
- Marketing
- Google AdWords
- Google Ads
- Account Management
- Adobe Audience Manager
- Agency Management
- Social Media Advertising
- DoubleClick
- DoubleClick for Publishers
- Lead Generation
About Company
Marisa's mission is to spread the message that there are simple, rapid, and effective techniques everyone can use that can truly change your life.
