The Senior Software Engineer (MarTech) will support integrations between internal lead management systems data pipelines and third-party marketing platforms spanning paid media lifecycle marketing and call tracking to strengthen and expand Renuitys marketing technology ecosystem. This individual will join a small collaborative team working across our entire MarTech stack including Ruby on Rails and Go-based backend services modern web applications built with and TypeScript and cloud infrastructure in Azure.
What Youll Do:
Design build and maintain full stack applications and integrations across our marketing technology ecosystem
Develop and extend backend services written in Ruby on Rails and Go that support lead management tracking and data synchronization workflows
Contribute to modern front-end applications ( React TypeScript) that enhance marketing and analytics user experiences
Integrate internal systems with third-party marketing platforms through APIs webhooks and data pipelines
Implement and maintain robust data flows between paid media lifecycle marketing call tracking and analytics platforms
Collaborate closely with analytics engineers and marketers to ensure accurate tracking attribution and data quality across all digital channels
Write clean maintainable and testable code with a focus on reliability and scalability in production environments
Monitor debug and optimize application performance using modern observability tools and logging frameworks
Participate in code reviews knowledge sharing and architectural discussions within a small fast-moving team
Contribute to automation and DevOps practices including CI/CD pipelines containerized deployments and cloud configuration in Azure
Translate marketing and business requirements into technical solutions that improve lead quality conversion tracking and operational efficiency
What Youll Bring:
5 years of professional experience as a full stack or backend software engineer ideally within a data-rich or marketing-driven environment
Strong proficiency in at least two of the following: Ruby on Rails Go TypeScript/JavaScript or modern React frameworks ( preferred)
Proven experience integrating APIs building ETL workflows or working with event-driven systems that connect multiple platform
Solid understanding of relational databases (PostgreSQL SQL Server or similar) and ORM frameworks
Familiarity with containerized development and deployment (Docker GitHub Actions or equivalent CI/CD systems)
Working knowledge of cloud infrastructure (Azure preferred but AWS or GCP experience acceptable)
Experience designing testing and maintaining RESTful or GraphQL APIs for both internal and external use
Strong understanding of digital marketing concepts such as attribution campaign tracking lifecycle automation and data quality assurance
Comfortable working with analytics engineers and marketing teams to interpret data and validate end-to-end performance tracking
Demonstrated ability to debug complex data flows and ensure system reliability across asynchronous processes
Curious pragmatic and collaborative able to balance short-term problem solving with long-term architectural improvement
About Renuity
Renuity headquartered in Charlotte NC is a leading home improvement services business with a rapidly expanding national footprint. Renuity currently operates across 36 states and has created hundreds of thousands of happier homeowners across the United States who have chosen Renuity for their home improvement needs. Renuity is redefining the home improvement experience with a focus on trust innovation and customer-first service.
To learn more visit Renuitys About Us page.
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Required Experience:
Senior IC