Senior Field Marketing Manager

About Us

Diligent is the AI leader in governance risk and compliance (GRC) SaaS solutions helping more than 1 million users and 700000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk build greater resilience and make better decisions faster.

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Position Overview:

TheSenior Field Marketing Manageris responsible forthe coordination and execution of the companys marketing strategies in our APAC region. They have a high technical aptitude and are interested in building and operating infrastructure for leads reporting and analytics.

The individual will work closely with colleagues across Product Marketing Digital Marketing and Sales Development to build coordinatedoptimized integrated campaigns to drive pipeline growth that is in lock step with GTM priorities across the APAC commercial organization.

They will generate inbound traffic through the optimization of the company websites and digital campaigns events content marketingSEOand SEM. Executing processes using Marketo and Salesforce to fuel innovative and effective marketing campaigns.

Key Responsibilities

• Build pipeline across new logos and expansion of existing accountsincludinggeneratingmarketing-qualified leads bybuilding connected customer journeys through the buying cycle viamulti-channel online and offline programs
• Optimizeand nurture lead performance viamarketing automationlead nurturingand ABMprocesses
• Establish closed-loop analyticsand work closelywithMarketingSalesand Customer Successteamsto understand how our marketing activitydrives conversions anddelivers value to our clients.
• Lead campaign reportingto analyze performance and optimize as necessary
• Establish maintain and optimize scalable processes that ensure best practices in campaign and lead management media performanceanalyzing landing page and email best practices
• Work in partnership with our Digital team to buildand track SEO and SEM campaigns developing content and campaigns based on keyword research
• Track campaign ROI and influence the allocation of marketing spend based on past performance

Required Experience/Skills:

• Experienceacrossdigital marketing responsibilities (SEO SEM ABMstrategiesand best practices)
• Experienceutilizing modernplatforms across theMarTechstack includingMarketing Automation (egMarketo) and
• Experience building ABM strategies and campaigns
• A team player who loves to collaborate with cross-functional and regional teams
• Excellent communication skills both written and verbal
• Ability toanalyzedata and use as the basis to make data led decisions
• Exceptional project management skills
• 5 years experience required.

What Diligent Offers You

• Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
• We care about our people.Diligent offers a flexible work environment global days of service comprehensive health benefits meeting free days generous time off policy and wellness programsto name a few
• We have teams all over the world. We may be headquartered in New York City but we have office hubs in Washington D.C. Vancouver London Galway Budapest Munich Bengaluru Singapore and Sydney.
• Diversity is important to us. Growing maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team facilitate dialogue and foster understanding.

Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology insights and connections they need to drive greater impact and accountability to lead with purpose. Our employees are passionate smart and creative people who not only want to help build the software company of the future but who want to make the world a more sustainable equitable and better place.

Headquartered in New York Diligent has offices in Washington D.C. London Galway Budapest Vancouver Bengaluru Munich Singapore and Sydney. To foster strong collaboration and connection this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations you will be expected towork onsite at least 50% of the time.We believe that in-person engagement helps drive innovation teamwork and a strong sense of community.

_{We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race color religious creed sex national origin ancestry citizenship status pregnancy childbirth physical disability mental disability age military status protected veteran status marital status registered domestic partner or civil union status gender (including sex stereotyping and gender identity or expression) medical condition (including but not limited to cancer related or HIV/AIDS related) genetic information or sexual orientation in accordance with applicable federal state and local also consider qualified applicants regardless of criminal histories consistent with legal requirements. See alsoDiligents EEO Policy and Know Your are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability you may contact us at .}

_{To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.}