Events, Brand & Community Engagement Manager

Department: Brand (within Growth)
Track: Individual Contributor
Reports to: Senior Marketing Manager
Direct Reports: N/A

Location: Hybrid (WeWork Waterloo)
Schedule: Full-time permanent Mon-Fri 9:00-5:30pm(GMT)
Compensation: Competitive based on experience
Start Date: Flexible wed love you to join soon

Were Avvoka

Were Avvoka a platform built for the next generation of legal drafting.

We help lawyers deal teams and commercial leaders create negotiate and manage complex contracts faster and smarter. Our platform blends automation collaboration and AI while keeping lawyers in control because we believe the best work happens when people have better tools not when theyre replaced by them.

Avvoka is trusted by leading law firms banks and enterprises. Weve grown fast almost entirely through product strength and word of mouth.

Now were at an inflection point. Were evolving from a product-led business into a global brand that defines what the next era of drafting looks and feels like. That means investing in design storytelling and experiences that move the market.

Youll join the team building that brand from the inside out.

The Role

This is a dual-aspected role where Youll combine strategic event planning brand-led storytelling and long-term community building to own how Avvoka shows up on stage in rooms and across our community.

Events are where people experience who we are. Every moment is a chance to build relationships tell our story and shape how the market sees us.

Youll lead Avvokas events programme from our flagship LogicallyDrafted series to client roundtables webinars and partner activations. Youll manage suppliers budgets and timelines working with marketing and sales to get the most value from every activation from pre-event prospecting to post-event content.

As Avvoka grows so will this role. Youll expand our programme across international markets and help define what brand experience means for Avvoka. Youll have freedom to experiment create and scale what works.

Youll work across formats: conferences workshops roundtables and digital events. Youll also develop new ways to bring our network together both physically and virtually.

Its a hands-on creative role for someone who wants to turn ideas into experiences people remember.

What Youll Do

• Strategic planning: Build and own Avvokas global events & brand experience calendar. Define objectives KPIs and commercial alignment for each activation.

• End-to-end delivery: Lead concept content delivery post-event activation across physical and digital formats (conferences workshops roundtables webinars). Manage suppliers budgets and timelines.

• Brand & creative stewardship: Ensure every experience is unmistakably Avvoka modern polished human. Work with design and comms to craft narratives and assets.

• Community design & growth: Design programmes and activation loops that convert one-off attendees into repeat participants advocates and sales opportunities. Own retention repeat attendance and member experience.

• Measurement & optimisation: Set targets (attendance retention pipeline attribution engagement metrics) report results and iterate the playbook using insights.

• Cross-functional partnership: Work closely with Marketing Sales and Customer Success to drive prospecting lead routing and content repurposing.

• Scale & systemise: Create repeatable playbooks and processes that improve quality and efficiency as Avvoka expands into new markets.

What Youll Bring

• Proven experience running B2B events and experience programmes with a strategic/brand-first mindset (SaaS legaltech professional services or tech preferred).

• Outcomes-driven: You set KPIs up-front and can report before/after numbers (attendance conversion pipeline engagement NPS content performance).

• Community-orientated: Youve designed and grown an ongoing programme (member series cohorts forum or hybrid network) with demonstrable retention and repeat participation.

• Creative operational: You pair conceptual ideas with excellent project management supplier negotiation budgets and timelines.

• Stakeholder savvy: Comfortable engaging senior professionals (lawyers innovation leads execs) and aligning cross-functional teams.

• Excellent communicator & facilitator: Youve hosted panels workshops or roundtables and can translate events into multichannel content.

• Design-minded: A sharp eye for how brand format and detail shape experience and perception.

Bonus: experience with HubSpot Eventbrite Luma or marketing automation; previous work in high-growth startups legaltech or SaaS.

In addition to the technical and professional skills there are certain core attributes we value across all roles:

• Adaptability in dynamically evolving settings

• A proactive solution-focused mindset with ownership

• A collaborative spirit supporting and mentoring others

If youre excited about this role but your experience doesnt align perfectly with every qualification we encourage you to apply anyway you might be just the candidate were looking for.

What Success Looks Like

To ensure your application has the best opportunity of success your CV could cover the below measures of success with quantifiable results (e.g. percentages growth reductions impact)

• Clear KPIs for event series and community programmes with measurable increases in awareness repeat attendance and attributable pipeline.

• A documented repeatable events playbook and process that improves delivery efficiency.

• Active community membership with rising retention and repeat participation metrics.

• High-quality event content repurposed across channels that drives measurable engagement.

Our Hiring Process

• CV Review: Our People team reviews all applications carefully.

• Screening Call (15m): A quick virtual chat with our People team to learn more about you and answer any initial questions.

• Stage 1 Assessment Interview (3045m): A virtual assessment interview with the Hiring Manager focused on your experience and approach.

• Stage 2 Senior Interview (for senior roles): An additional conversation with members of the leadership team.

• Meet the Team: Where possible well invite shortlisted candidates to visit our WeWork Waterloo office to meet the wider team.

We aim to make an offer to the successful candidate within a month of application but this will vary by role and seniority.

Why Join Us

This is a rare chance to help build the Avvoka brand from the ground up not maintain it. Youll join a new ambitious marketing team with the freedom to create experiment and set new standards for brand experience in legal tech.

Youll work with smart supportive people who move fast and care about doing things properly. If you want ownership pace and visible impact youll fit right in.

Benefits

• Remote First hybrid working - Choose your days in office based on operational requirements
• Private health insurance through VitalityHealth (post-probation) including discounted gym memberships
• Access to WeWork amenities (coffee community events modern workspaces)
• Summer Fridays - finish early every other Friday in July and August
• Monthly socials and quarterly team events
• Annual learning and development budget
• Home office IT allowance
• 25 days annual leave plus public holidays
• Company pension scheme
• Right to request flexible working arrangements
• A collaborative transparent company culture with real opportunities for growth

Equal Opportunities

We are an equal opportunity employer that celebrates diversity and inclusion. We welcome applications from individuals of all backgrounds identities and experiences - including those from underrepresented groups - and are happy to provide reasonable adjustments for candidates with disabilities during the recruitment process.