Demand Generation Manager
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Job Location:
Philadelphia, PA - USA
Monthly Salary:
$ 90000 - 120000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Hybrid / Philadelphia PA
At BlueConic were reinventing how businesses grow by transforming customer data into real-time intelligence and action. As the creators of the industrys first Customer Growth Engine (CGE) we help brands move beyond traditional CDPs to a smarter faster model for growthpowered by AI built for privacy and designed to create meaningful value across the customer lifecycle.
Join us in shaping the future of customer engagementwhere businesses dont just collect data but turn it into their next competitive advantage.
About the Role
As the Demand Generation Manager at BlueConic you will be a key driver of our marketing strategyresponsible for developing and executing programs that generate high-quality leads and accelerate pipeline growth. This role requires exceptional project management skills a strong digital marketing foundation and the flexibility to support event strategy and execution as part of an integrated demand generation approach.
Youll orchestrate multi-channel campaigns manage digital programs and continuously optimize performance to drive measurable growth.
In this role you will:
- Plan and execute multi-channel demand generation campaigns across digital paid media email and event channels to drive lead acquisition and pipeline growth.
- Own campaign project management from concept through executionensuring timelines budgets and deliverables are met with precision and excellence.
- Oversee digital performance channels (SEO SEM paid social and web) to drive efficient pipeline creation.
- Collaborate cross-functionally with content marketing product marketing and sales to align messaging audience strategy and pipeline goals.
- Manage and optimize the BlueConic website as a core demand channelpartnering with design and web teams to improve conversion paths landing pages and overall CRO performance.
- Support and scale BlueConics event marketing efforts including owned sponsored and partner events to drive engagement and lead generation.
- Analyze and report on campaign performance identifying insights to optimize future programs and investments.
- Leverage marketing automation and CRM systems to improve lead nurturing scoring and conversion workflows.
You have:
- Proven experience in demand generation or growth marketing with demonstrated success managing integrated digital campaigns.
- Strong project management and organizational skills with the ability to manage multiple priorities stakeholders and deadlines simultaneously.
- Deep understanding of digital marketing channels including SEO SEM paid social email and content marketing.
- Experience with website management and conversion rate optimization (CRO) to drive engagement and lead efficiency.
- Familiarity with marketing automation platforms (e.g. Marketo HubSpot) and CRM systems (e.g. Salesforce).
- Excellent analytical and problem-solving skills with a data-driven mindset.
- Strong communication and collaboration skills with a proactive own it approach to driving results.
- A growth-oriented mindsetyou love experimenting iterating and continuously improving performance.
About BlueConic
BlueConic is the leading Customer Growth Engine helping brands unlock the full value of their customer data. By combining AI-powered intelligence with real-time activation BlueConic enables businesses to drive growth increase retention and optimize revenue.
More than 500 brandsincluding ASICS Forbes Heineken LOréal Mattel Michelin Telia Company and Unileveruse BlueConic to create meaningful relationships and drive long-term business impact.
If hired applicants based in the US can expect an annual base salary and target bonus within the following ranges depending on experience. BlueConic also offers a comprehensive benefits package to full-time employees including a selection of medical dental and vision insurance plans 401(k) matching 28 vacation days annually paid parenting leave and more.
Annual base salary
$90000 - $120000 USD
Annual target bonus
$9000 - $12000 USD
Required Experience:
Manager
Key Skills
- Sales Experience
- Door-to-Door Experience
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Salesforce
- Inside Sales
- Telemarketing
- Customer relationship management
- CRM Software
- Lead Generation
About Company
BlueConic makes your first-party data accessible when and where you need it to transform customer relationships and unleash growth.
