Senior Account Executive, Data + Social

Halifax - Canada

Yearly Salary: CAD 1 - 3

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Youre a Senior Account Executive Data Social.

This person a professional who is an expert in distilling online information and digital culture. This role combines the curiosity and analytical mindset of a trends monitoring and insights expert with the speed and fluency of a social-first strategist.

This person will work at the intersection of real-time data and digital storytelling helping track what people are saying spot whats coming next and shape how our clients show up across digital platforms. From surfacing reputational signals to crafting platform-native narratives this role is for someone who can move from data to action quickly.

What are your responsibilities

Social Monitoring & Intelligence

Monitor traditional and social media using tools like Meltwater Sprout Social Brandwatch etc.
Translate media data into actionable insights and concise client-ready reporting.
Identify reputational risks conversation trends and whitespace opportunities in real-time.

Platform Strategy & Execution

Track evolving platform behaviors (LinkedIn TikTok Instagram X Reddit Threads) and advise on what content works where.
Support the development of social-led campaigns and content strategies that resonate with target audiences.

Content & Community Awareness

Recommend digital storytelling formats (video carousels threads etc.) based on audience consumption patterns.
Help monitor and manage brand engagement across platforms including direct audience responses.

AI-Enabled Workflows

Use AI tools to synthesize insights streamline workflows and generate first-draft content or visuals.
Support innovation in how we work identifying opportunities to pilot new tools and tech.

What kind of background should I have

Digitally Fluent: You instinctively understand how narratives travel online what builds momentum and where audiences are paying attention.
Analytical & Strategic: Youre gather data and spot patterns framing insights and tying it back to business goals.
Audience-First: You think from the outside in understanding how people consume and engage with content in the real world.
Fast & Curious: Youre energized by a fast-paced environment and always scanning for whats next.
AI-Forward: You see AI as a co-pilot and want to experiment learn and lead the way.

What type of person should I be

1-3 years of experience in social media digital communications or marketing/PR (agency or in-house).
Familiarity with social listening/monitoring platforms direct experience a plus (e.g. Meltwater Brandwatch Talkwalker Sprout Social).
Understanding of content formats across major platforms (LinkedIn TikTok Instagram X Reddit Threads etc.).
Comfortable using data dashboards or analytics tools to extract insights.
Bonus: Experience with or interest in generative AI tools (e.g. ChatGPT Midjourney Canva Magic etc.).
Based in or willing to relocate to Halifax. Regular working hours of 8:00 AM 4:00 PM AT.

We are ChangeMakers

ChangeMakers is a leading independent agency specializing in building purpose-driven brands and strategies that make a meaningful impact. With deep roots in brand strategy creative marketing communications and Indigenous engagement our team works across Canada and beyond to help organizations grow and thrive in meaningful ways.

An equitable employer

ChangeMakers is committed to advancing equity diversity and inclusion in all its formsa commitment that enriches our company culture the ideas we generate and the quality of service we provide our clients. We strongly encourage applications from Indigenous communities racialized communities women persons with disabilities LGBTQ2S people and other historically marginalized groups. If you require accommodation during the recruitment process we will work with you to meet your needs in accordance with human rights and accessibility ChangeMakers we understand that the ideal candidate may not meet every single requirement listed above. If you have relevant experience and a strong interest in the role we encourage you to submit your application. We welcome creative thinkers and people who bring diverse lived experiences to our team.

Required Experience:

Senior IC

Youre a Senior Account Executive Data Social.This person a professional who is an expert in distilling online information and digital culture. This role combines the curiosity and analytical mindset of a trends monitoring and insights expert with the speed and fluency of a social-first strategist.T...