Digital Account Executive
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Job Location:
Austin, TX - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Excited to grow your career
KXAN one of the top-performing digital advertising stations in the country is looking for a driven and dynamic Digital Account Executive to join our team. Were seeking someone who can jump in and dominate the market by leveraging cutting-edge digital advertising strategies to drive real results for local businesses. Our people are the key to our ongoing success and this role is an opportunity to be part of a high-performance sales culture that consistently sets the standard. The ideal candidate is a strong closer a creative thinker and a skilled communicator who thrives in a fast-paced goal-oriented environment. Youll develop data-driven multi-platform campaigns that deliver measurable success while building lasting relationships in the local business community.
What does a Digital Account Executive do
A KXAN Digital Account Executive generates digital advertising revenue by calling on local businesses and agencies and preparing and presenting sales presentations based on the clients goals and objectives.
Implements digital strategies to consistently grow revenue and exceed revenue goals.
Establishes credible relationships with local business community
Makes sales calls on prospective clients
Effective closer
Develops and executes go-to-market sales strategies and tactics that results in exceeding personal and company revenue targets
Prepares and delivers sales presentations to clients
Explains to clients how specific types of advertising will help promote their products or services in the most effective way possible
Provides clients with information regarding rates for advertising placement in all media.
Collaborates with internal teams to create impactful multi-screen data-driven campaigns that produce results for clients
Thinks outside-the-box to cultivate and develop non-traditional advertiser campaigns.
Utilizes multiple data points in digital advertising mediums to meet client needs from awareness to consideration
Performs other duties as assigned
Requirements & Skills:
Bachelors degree in Marketing Advertising Business Analytics/Management or a related field or an equivalent combination of education and work-related experience
Valid drivers license with an acceptable driving record
Experience achieving long-range objectives and implementing the strategies and actions to achieve them
Strong proficiency in search social and programmatic advertising (paid Google Search Meta TikTok Display Online Video OTT/STV/CTV Geofencing Foot-traffic attribution) preferred
Required Experience:
IC
Key Skills
- Marketing
- Public Relations
- Digital Account
- Google Webmaster Tools
- Linkedln
- Account Management
- SEM
- CRM
- SEO
- Content Marketing
- Email Campaigns
- ROI
- Analytics
About Company
As the largest TV station operator in the U.S. reaching nearly 39 percent of households, Nexstar Media Group offers unrivaled audience access and influence.
