(Pharmacy) Brand Manager
Share
Job Location:
Monthly Salary:
Experience Required:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
On behalf of our client - a global science-led bio pharmaceutical company - we are seeking a Brand Manager to join their team. Youll play a key role in managing their brand in the therapeutic area of Respiratory and Immunology to achieve the brand objectives and outcomes.
Key Responsibilities
Brand Management and Strategy
- Develop and execute strategic and operational marketing plans including launches and digital initiatives.
- Build and manage P&L of brands aligned with companys goal.
- Build brand narratives set KPIs and use market insights to guide strategy.
- Anticipate market trends to shape brand direction and long-term growth.
Execution and Collaboration
- Lead cross-functional collaboration to ensure effective strategy execution.
- Manage vendors and KOLs to deliver impactful omnichannel campaigns.
- Use data and insights to make agile evidence-based decisions.
- Optimize digital resources to enhance customer engagement.
- Oversee budgets timelines and deliverables for strong project execution.
- Design customer-focused campaigns and engagement activities across channels.
- Develop marketing materials that strengthen brand competitiveness.
- Apply business acumen to anticipate trends and drive performance.
- Build high-performing teams and partnerships aligned with global brand plans.
Team and Compliance
- Develop and implement career and coaching plans to strengthen the marketing teams capabilities.
- Ensure full compliance with corporate policies codes of conduct and industry marketing standards.
Requirements
- Bachelors Degree of Pharmacy or Medicine.
- More than 3 years experience in pharmaceutical brand management with a good track record of effective implementation of plan and campaign.
- Strong organizational and interpersonal skills with proven project management experience (complex projects) to drive performance.
- Experience in Consumer and/or Managed Markets promotions and/or strategy roles is a plus.
- Experience in Insight/Market Research is a plus.
- Proven leadership skills ability to connect and collaborate across matrix organizations. Sales and/or Sales Leadership experience is a plus.
- Knowledge and experience in navigating the regulatory approval process and other relevant codes of practice. Understanding of the development and commercialization of pharmaceutical products and the Vietnam Healthcare environment is a plus.
- Excellent proficiency in English
- Experience in specialty/oncology/biologic pharmaceutical brand management is a plus.
Required Skills:
Bachelors Degree of Pharmacy or Medicine. More than 3 years experience in pharmaceutical brand management with a good track record of effective implementation of plan and campaign. Strong organizational and interpersonal skills with proven project management experience (complex projects) to drive performance. Experience in Consumer and/or Managed Markets promotions and/or strategy roles is a plus. Experience in Insight/Market Research is a plus. Proven leadership skills ability to connect and collaborate across matrix organizations. Sales and/or Sales Leadership experience is a plus. Knowledge and experience in navigating the regulatory approval process and other relevant codes of practice. Understanding of the development and commercialization of pharmaceutical products and the Vietnam Healthcare environment is a plus. Excellent proficiency in English Experience in specialty/oncology/biologic pharmaceutical brand management is a plus.
Company Industry
IT Services and IT Consulting
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
