Senior Supervisor, Retail Brand Marketing GC

Nike

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profile Job Location:

Beijing - China

profile Monthly Salary: Not Disclosed
Posted on: 16 days ago
Vacancies: 1 Vacancy

Job Summary

Come and join our growing team! As part of GBJ & CY City Retail Marketing Team Were looking for a collaborative innovative and consumer-focused retail brand marketer who can help us drive strategy and direction for our Field of Sports teams across multiple store concepts.

This job is a senior supervisor job for GBJ & CY City Retail Marketing to drive brand awareness and

boost business in the retail. Youll play a critical role in crafting and implementing strategies

that resonate with local consumers and enhance our market presence.

Responsibilities:

  • Develop and drive retail brand marketing strategies at city level across Nike Direct and Wholesale partners focus on seasonal product innovations campaigns and evergreen in-store experiences to drive demand and impact across GBJ and Northwest marketplace.
  • Represent GBJ & CY City (across FOPs) RB in retail marketing functional meetings to Co-work with their relevant functional partner with their own POV from Retail Brand expertise and judgement of whats best for local consumer.
  • Collaborate with City Marketing Geo Retail Marketing counterpart to drive the creation and execution of campaigns in Nike Retail Stores with services and experience.
  • Deliver Retail brief based on City Marketing and Marketplace strategy.
  • Quick reaction to quick strike projects. Eg Athlete tour etc.
  • Collaborate with the concept & exptience team to elevate the consumer experience in both Global & C4C concepts across FOPs.
  • Coach and influence their junior peers with their Retail Marketing expertise and understanding of the market.

Key counterparts:

  • Marketing: City Marketing and Geo Retail Marketing
  • Marketplace: RE Account and ND team including NSO and NSP team

Requirements

  • Passion for sports or youth culture.
  • Bachelors degree in Marketing or Business or related field.
  • 5 years of experience in marketing or channel/retail marketing. Multi-national company is preferred.
  • Proficiency in basic marketing tools like understanding consumer research report and Keynote MS Office.
  • Strong communication skills with the ability to write compelling brief and interact well with customers and x-functional teams.
  • A growth mindset eager to learn and quick actions to facilitate the project in retail marketing mix.
  • Leadership: with people management experience.


Required Experience:

Manager

Come and join our growing team! As part of GBJ & CY City Retail Marketing Team Were looking for a collaborative innovative and consumer-focused retail brand marketer who can help us drive strategy and direction for our Field of Sports teams across multiple store concepts.This job is a senior supervi...
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Key Skills

  • Credit Control
  • Bilingual
  • ABAP
  • Government
  • Inspection
  • Marine Services

About Company

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Nike delivers innovative products, experiences and services to inspire athletes.

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