Digital Marketing & E-commerce Ads Lead
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Job Location:
Alegria - Philippines
Monthly Salary:
Not Disclosed
Posted on:
19 days ago
Vacancies:
1 Vacancy
Job Summary
Drive growth. Optimize performance. Lead the future of digital commerce.
Job Overview
Were seeking a Digital Marketing & E-commerce Ads Lead who can combine strategic vision with hands-on expertise to accelerate online revenue growth. This role involves full ownership of digital marketing strategycovering paid media SEO email and contentwhile executing high-performing ad campaigns across Meta and Google platforms.
The ideal candidate thrives on data innovation and resultsbalancing creativity with analytical precision to deliver measurable impact in e-commerce performance.
Requirements
Key Responsibilities
Manage end-to-end paid campaigns on Meta Ads (Facebook/Instagram) and Google Ads (Search Shopping Display).
Optimize performance metrics including ROAS CPA and Conversion Rate through data-driven strategies.
Oversee SEO initiatives to enhance organic visibility and traffic.
Develop and optimize email funnels for nurturing retention and conversion.
Lead content strategy and align creative efforts with marketing objectives.
Report and analyze results via GA4 and Looker Studio to guide decisions and ensure ROI.
Control budgets and monitor trends to sustain competitiveness and efficiency.
Qualifications
4 years of progressive experience in digital marketing including 2 years in e-commerce paid advertising.
Proven expertise in Meta Ads Manager Google Ads (Shopping/Search) and Google Analytics 4 (GA4).
Skilled in SEO tools (SEMrush Ahrefs or similar) and email marketing platforms (Klaviyo HubSpot Mailchimp).
Working knowledge of Shopify or WordPress for content and SEO implementation.
Strong strategic thinking project management and communication skills.
Data-driven mindset with a passion for measurable growth and continuous improvement.
Benefits
- Healthy supportive and conducive work environment (Great Place to Work Certified for three consecutive years!)
- Work with an innovative company delivering cutting-edge solutions across multiple industries
- Lead a team in a fast-paced high-growth environment
- Competitive salary with opportunities for career advancement
- Collaborative forward-thinking work culture
- 21 leave credits plus all client-based holidays
- HMO coverage with dependent benefits
- Exposure to world-class leadership from both local and international supervisors
Required Skills:
Key Responsibilities Manage end-to-end paid campaigns on Meta Ads (Facebook/Instagram) and Google Ads (Search Shopping Display). Optimize performance metrics including ROAS CPA and Conversion Rate through data-driven strategies. Oversee SEO initiatives to enhance organic visibility and traffic. Develop and optimize email funnels for nurturing retention and conversion. Lead content strategy and align creative efforts with marketing objectives. Report and analyze results via GA4 and Looker Studio to guide decisions and ensure ROI. Control budgets and monitor trends to sustain competitiveness and efficiency. Qualifications 4 years of progressive experience in digital marketing including 2 years in e-commerce paid advertising. Proven expertise in Meta Ads Manager Google Ads (Shopping/Search) and Google Analytics 4 (GA4). Skilled in SEO tools (SEMrush Ahrefs or similar) and email marketing platforms (Klaviyo HubSpot Mailchimp). Working knowledge of Shopify or WordPress for content and SEO implementation. Strong strategic thinking project management and communication skills. Data-driven mindset with a passion for measurable growth and continuous improvement.
Company Industry
IT Services and IT Consulting
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Growing Experience
- Conversion Optimization
- Google AdWords
- Hybris
- Magento
- Account Management
- SEO
- E-Commerce
- Analytics
