Paid Display Manager

Were looking for a proactive data-driven Marketing Manager who gets programmatic advertising. This role is a unique opportunity to join a team who have been testing and learning while working closely with different ad platforms to help millions discover our app and web products and save money using Wise! The challenge is big and the learning curve is steep but youll be well supported by a friendly and resilient team. 

So whats the role

This is an all-round hands-on performance marketing role youll be building scaling and executing programmatic campaigns using your strategic data analytics and creative skills to efficiently optimise multiple accounts and drive growth globally. 

• Owning regional programmatic display and video campaign performance in line
  with growth goals.
• Contribute to the successful delivery of programmatic CTV campaigns by managing activation monitoring performance and providing regular reporting.
• Evaluating creative performance and working with our Creative team to produce best-in-class display and video ad content to get the Wise story out there
• We are constantly striving to improve campaign efficiency  and you will have the opportunity to own the A/B testing process across landing pages creatives ad copy and more. 
• Creation and maintenance of reporting dashboards and weekly/monthly reports along with contributing to wider team-based plans presentations and updates.
• Making full use of automation solutions available implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement and providing recommendations.
• Working closely with analysts to spot issues with data as well as opportunities to improve campaign performance 
• Working with other Performance Marketing channels to share insights and learnings to help maximise performance of campaigns and potentially uncover new opportunities.

Qualifications :

• Have experience running large successful direct response programmatic video display and CTV campaigns for a fast-growing business or agency ideally across multiple markets and languages. Any experience with creative asset making is a bonus.
• Are a team player with strong communication skills to help lead and drive others to become better at what they do
• Put the customer first always. Its pointless to run programmatic advertising unless you understand how youre helping the end user.
• Have a strong analytical mindset. This means being very comfortable and confident in gathering actionable insights from data.
• You are able to make autonomous decisions - Youll have the autonomy to use what you know and learn to prioritise take decisive actions and execute freely with the goal of improving performance in your region(s)
• You are passionate about digital marketing and know what levers to pull when optimising a campaign against specific KPIs.
• Have experience running app display and/or video ads on Google Ads
• Have experience running programmatic mobile display and/or video ads on a DSP
• Are proactive and able to prioritise projects on impact with a low level of supervision.

Additional skills we would value:

• A good understanding of SQL
• Experience with scripts for Google Ads 
• Experience with Looker Tableau or a similar data visualisation tool
• Experience running programmatic activity in European markets
• Experience working in a fast-paced business

Additional Information :

For everyone everywhere. Were people building money without borders  without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.

Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what its like to work at Wise visit .

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Remote Work :

No

Employment Type :

Full-time