Growth Marketing Manager

Join Axon and be a Force for Good.

At Axon were on a mission to Protect Life. Were explorers pursuing societys most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products we work better together. We connect with candor and care seeking out diverse perspectives from our customers communities and each other.

Life at Axon is fast-paced challenging and meaningful. Here youll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Join Axon and Be a Force for Good

At Axon were on a mission to Protect Life. Were explorers pursuing societys most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products we work better together. We connect with candor and care seeking out diverse perspectives from our customers communities and each other.

Life at Axon is fast-paced challenging and meaningful. Here youll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Your Impact

As a Growth Marketing Manager supporting Prepared by Axon and the 911 / Emergency Communications market youll be responsible for planning and executing targeted campaigns that reach PSAPs and Emergency Communications Centers across the U.S. Youll support messaging content development demand generation and field marketing to strengthen Prepared by Axons presence in this mission-critical vertical.

Youll work cross-functionally with Sales Product Marketing Events and Demand Gen to activate campaigns that increase awareness build pipeline and drive engagement across the buyer journey.

What Youll Do

• Execute marketing campaigns for the 911 / PSAP / Emergency Communication Center market
• Own and manage end-to-end execution of paid digital programs including search social and display
• Analyze campaign performance across platforms and continuously optimize for cost efficiency (CPL CAC) and conversion rates.
• Run A/B tests on creative copy landing pages and audience segments to improve results over time.
• Design and implement email workflows retargeting programs and other nurture strategies to move prospects through the funnel.
• Partner with Marketing and Revenue Operations to ensure campaign attribution and tracking are accurate and actionable.
• Partner with Events and Demand Gen on calendar planning and campaign alignment
• Track campaign performance and support regular reporting

What You Bring

• 58 years of experience in digital marketing demand generation or growth marketing at a B2B SaaS or tech company
• Proven track record of managing paid campaigns with measurable pipeline and revenue impact
• Expertise with performance marketing platforms (Google Ads LinkedIn Meta) and web analytics
• Strong analytical skills with the ability to translate data into actionable insights
• Familiarity with marketing automation tools (HubSpot Marketo or similar) and CRM systems (Salesforce preferred)
• Self-starter mindset with excellent time management and communication skills
• Experience in public sector government or emergency services markets is a plus but not required

AI Expectations in This Role

Youll use AI to generate draft messaging repurpose content summarize campaign reports and support workflow automation. Youll be expected to identify ways AI can increase your speed and help deliver more effective campaigns to your segment.

Alignment with Axons Values

• Aim Far You elevate how we reach support and engage public safety
• Win Right You act with empathy and accountability in a high-trust space
• Own It You manage campaigns from concept to results
• Join Forces You collaborate deeply with internal and external stakeholders
• Be Obsessed You advocate for the end customer
• Expect Candor You offer clear constructive input across your team

90 Days at Axon

First 30 Days

• Meet key partners and review live campaigns and plans
• Understand regional segmentation messaging and priorities

First 60 Days

• Launch or optimize 12 campaigns and contribute to messaging development
• Align plans with Sales and Demand Gen

90 Days & Beyond

• Fully own campaign execution for key PSAP / ECC programs
• Help build playbooks for future PSAP / ECC GTM work

Benefits that Benefit You

• Competitive salary and 401k with employer match
• Discretionary paid time off
• Paid parental leave for all
• Medical Dental Vision plans
• Fitness Programs
• Emotional & Mental Wellness support
• Learning & Development programs
• And yes we have snacks in our offices

Benefits listed herein may vary depending on the nature of your employment and the location where you work.

Diversity

Dont meet every single requirement Thats ok. At Axon we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer better place. We are also committed to building diverse teams that reflect the communities we serve.

Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If youre excited about this role and our mission to Protect Life but your experience doesnt align perfectly with every qualification listed here we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Important Notes

The above job description is not intended as nor should it be construed as exhaustive of all duties responsibilities skills efforts or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.

Some roles may also require legal eligibility to work in a firearms environment.

Axons mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axons impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental health and safety regulations policies and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.

We are an equal opportunity employer that promotes justice advances equity values diversity and fosters inclusion. Were committed to hiring the best talent regardless of race creed color ancestry religion sex (including pregnancy) national origin sexual orientation age citizenship status marital status disability gender identity genetic information veteran status or any other characteristic protected by applicable laws regulations and ordinances and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process please email .

Dont meet every single requirement Thats ok. At Axon we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer better place. We are also committed to building diverse teams that reflect the communities we serve.

Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If youre excited about this role and our mission to Protect Life but your experience doesnt align perfectly with every qualification listed here we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Important Notes

The above job description is not intended as nor should it be construed as exhaustive of all duties responsibilities skills efforts or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.

Some roles may also require legal eligibility to work in a firearms environment.

Axons mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axons impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental health and safety regulations policies and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.

We are an equal opportunity employer that promotes justice advances equity values diversity and fosters inclusion. Were committed to hiring the best talent regardless of race creed color ancestry religion sex (including pregnancy) national origin sexual orientation age citizenship status marital status disability gender identity genetic information veteran status or any other characteristic protected by applicable laws regulations and ordinances and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process please email. Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.