Political Digital Sales Director Gdm (Gray Media Group)

Gray Media

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profile Job Location:

Washington, AR - USA

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Department:

Sales

Job Summary

About Gray Media:

Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.

About GDM:

At Gray Media digital advertising moves at the speed of innovation. With nationwide reach and a focus on continuous enhancement our Digital Sales team keeps clients ahead of the curve ensuring every campaign runs seamlessly performs efficiently and delivers real results.

Job Summary/Description:

The Political Digital Sales Director leads Gray Medias political digital advertising sales strategy across owned and operated local news platforms and third-party products including Streaming TV Audio Display Omnichannel solutions and more.

This is a strategic results-driven role responsible for positioning Gray Media as the premier digital advertising partner for political campaigns PACs and agenciesdriving revenue growth voter engagement and campaign success. The ideal candidate brings a strong digital sales background deep knowledge of the political landscape and proven ability to build high-impact relationships across internal teams and external partners. Having a deep understanding of political data metrics and how to apply them to strategy is a plus.

Duties/Responsibilities include but are not limited to:

- Serve as Gray Medias in-house political digital expert.
- Lead all political digital sales efforts at the national state and local levels.
- Position Gray Media as the one-stop solution for all political digital marketing needs.
- Oversee the full political sales operation including compliance pricing traffic credit and collections.
- Collaborate closely with internal departments to ensure campaign excellence and operational efficiency.
- Develop and maintain relationships with campaigns PACs pollsters and agencies.
- Identify and capitalize on emerging opportunities aligned with the political landscape and ad spending trends.
- Design negotiate and implement innovative data-driven advertising solutions.
- Monitor participation across active campaigns and ensure equitable market share.
- Manage digital inventory effectively including dynamic pricing strategies.
- Represent Gray Media at political and industry events conferences and forums.
- Maintain accurate records reporting and forecasting to senior leadership.
- Some travel is required on an as-needed basis.

Qualifications/Requirements:

- 7 years of experience in digital or political advertising sales.
- Deep understanding of the political media ecosystem and compliance requirements.
- Proven track record in digital and cross-platform sales strategy.
- Strong existing relationships across campaigns PACs and political agencies.
- Excellent communication presentation and negotiation skills.
- Experience in data-driven sales audience targeting and campaign analytics.
- Expertise in media buying workflows for linear streaming and digital platforms.
- Strong time management skills with the ability to perform in fast-paced deadline-driven environments.
- Strategic thinker with the ability to develop scalable revenue plans and client solutions.
- Understanding of political data metrics.

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

GDM-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.


Required Experience:

Director

About Gray Media:Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately ...
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About Company

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Gray Television, Inc. (NYSE: GTN and GTN.A) owns and/or operates over 100 television stations across 56 television markets that collectively broadcast more than 200 program streams including 103 channels affiliated with the CBS Network, the NBC Network, the ABC Network and the FOX Net ... View more

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