Digital Marketing Intern (6 Months, FTC)
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Job Location:
Cape Town - South Africa
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
The Digital Field Marketing Digital Operations Team is currently recruiting for a Digital Marketing Intern. This position will support with the completion of defined tasks as requested by relevant field marketing teams for the hotels who participate in select Digital Field Marketing packages and services valid across Europe Middle East & Africa.
The role requires a primary focus in ensuring content is consistently reviewed and approved content is updated across the specific digital platforms and channels provide monthly automated reports to participating hotels and support search engine optimization efforts to maximize online presence that attribute to the hotels performance.
CANDIDATE PROFILE
Education and Experience
- Currently studying or recently completed a diploma or degree in Marketing or Marketing related fields
- Any marketing experience is preferred but not required
Core Work Acitivites
The interns will be primary supporting in the following key areas:
SEO Programme
- Publishing content optimization updates for all hotels in the programme
- Publishing image optimizations for all hotels in the programme
- Opening and tracking tickets for meta data updates
- Audit of all hotel websites to ensure updates have been published successfully
- Support with any other additional administrative tasks relating to hotels in the programme including generating of reports updating projects etc
Content Management Support
Currently supporting Sub-Saharan Africa (- 70 hotels) and Content standalone package hotels however may be expanded to include other markets as required. Key responsibilities include -
Audits
- Completion of hotel website audits twice a year
- Completion of quarterly & Expedia content score checks
- Highlight areas of opportunity and critical missing information
- Action any updates resulting from the audits
Ad hoc requests including
- Reviewing of all hotel images on the digital asset center to ensure they are 100% up to date
- Adding new images or removing old images from the digital asset center
- Updating of outdated PDFs/Menus/Content/Events
- Actioning content updates in the content management platform (Product Catalog) or via ticketing through mPortal and Client Community
- Image and content updates on OTAs and Tripadvisor
Support with any other additional administrative requests as required
Other
- Generating of reports for hotels as required
- Ad hoc project support as needed
General expectations
- Attends and participates in all relevant internal and external meetings.
- Informs updates and provides information to managers and co-workers in a timely manner.
- Presents ideas expectations and information in a concise organized manner.
- Uses problem solving methodology for decision making and follow up.
- Maintains positive working relations with internal teams and department managers.
- Manages time effectively and conducts activities in an organized manner.
- Performs other reasonable duties as assigned by manager.
Learning and Applying Professional Expertise
- Applied Learning - Seeks and makes the most of learning opportunities to improve performance of self and/or others.
- Business Acumen -Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges.
- Technical Acumen - Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges.
- Basic Competencies - Fundamental competencies required for accomplishing basic work activities.
- Basic Computer Skills - Uses basic computer hardware and software (e.g. personal computers word processing software Internet browsers etc.).
- Mathematical Reasoning - Adds subtracts multiplies or divides quickly correctly and in a way that allows one to solve work-related issues.
- Oral Comprehension - Listens to and understands information and ideas presented through spoken words and sentences.
- Reading Comprehension Understands written sentences and paragraphs in work related documents.
- Writing - Communicates effectively in writing as appropriate for the needs of the audience.
- Analytical Skills -Learning Processing
- Interpersonal Skills - Customer Service Orientation Diversity Relations Teamwork Influence
- Personal Attributes -Integrity Dependability Positive Demeanor Presentation Stress Tolerance Adaptability/Flexibility
At Marriott International we are dedicated to being an equal opportunity employer welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and greatest strength lies in the rich blend of culture talent and experiences of our associates. We are committed to non-discrimination on any protected basis including disability veteran status or other basis protected by applicable law.
Required Experience:
Intern
Key Skills
- Graphic Design
- Marketing
- Google Docs
- Google AdWords
- MailChimp
- Adobe Creative Suite
- Hootsuite
- Microsoft Powerpoint
- Adobe Photoshop
- Social Media Management
- Wordpress
- Writing Skills
About Company
At Le Méridien, we are inspired by the era of glamorous travel, celebrating each culture through the distinctly European spirit of savouring the good life. Our guests are curious and creative, cosmopolitan culture seekers that appreciate moments of connection and slowing down to savou ... View more
