Co- Marketing Director
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Job Location:
Idaho Falls, ID - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Marketing Director Teton Auto Group
Location: Idaho Falls ID (some travel required across group locations)
Reports to: Chief Operating Officer
Department: Executive Leadership
Employment Type: Full-Time On-Site
About the Role
Teton Auto Group is looking for a dynamic hands-on Co- Marketing Director to lead the vision strategy and execution of marketing across all dealerships within our growing multi-state group. This is a high-impact leadership role responsible for shaping how customers and communities experience our brand from digital strategy and community partnerships to in-store events and internal communications.
As the Marketing Director youll oversee our marketing budget manage vendor relationships create and launch campaigns and partner with leadership to bring fresh ideas that drive traffic engagement and growth.
What Youll Do
Lead the Marketing Vision: Oversee daily marketing operations ensuring all campaigns and messaging align with Teton Auto Groups mission and values.
Develop and Execute Strategy: Build and deliver multi-channel marketing plans in alignment with organizational goals and manufacturer programs.
Manage Budgets & Co-op Programs: Collaborate with the CFO and partners to allocate budgets track ROI and maximize manufacturer co-op opportunities.
Coordinate Campaigns with Sales: Partner with GMs GSMs and store teams to align promotions and digital advertising with dealership sales goals.
Plan & Execute Events: From dealership grand openings and hiring fairs to community sponsorships and customer appreciation events manage every detail from concept to execution.
Community Engagement: Evaluate and coordinate all donation and sponsorship requests ensuring alignment with company values and pre-approval by executive management.
Brand Management: Maintain a consistent brand voice across all stores and platforms from traditional media to social and digital.
Digital Strategy: Oversee SEO/SEM efforts website optimization paid search and social media to grow engagement and traffic.
Internal Communications: Create internal marketing and communication campaigns that keep employees informed inspired and aligned.
Vendor & Partner Relations: Work with design agencies ad partners and manufacturer teams to ensure campaigns are creative compliant and effective.
Data & Analytics: Monitor results measure effectiveness of campaigns and adjust based on data-driven insights.
Leadership Presence: Represent Teton Auto Group at community and marketing events when store leadership or ownership cannot attend.
What Were Looking For
5 years of progressive marketing experience (automotive or retail industry preferred).
Strong creative strategic and analytical thinking skills.
Proven ability to manage multi-location campaigns and event logistics.
Confident communicator who thrives in a collaborative fast-paced environment.
Excellent organizational skills and attention to detail.
Strong understanding of social media SEO paid advertising and digital marketing trends.
Willingness to travel occasionally to other group locations.
Experience managing budgets and tracking ROI.
A self-starter who can balance strategic vision with day-to-day execution.
Why Teton Auto Group
At Teton Auto Group we believe in doing business the right way with integrity accountability and community at the heart of everything we do. Youll join a forward-thinking executive team that values creativity collaboration and growth. Our group is expanding and this role offers the opportunity to build and elevate a marketing department that makes a lasting impact across multiple markets.
Bonus Points
Bachelors degree in Marketing Communications or Business.
Automotive retail experience or familiarity with manufacturer co-op programs.
Experience leading a team or agency partners.
We are an equal opportunity employer and prohibit discrimination/harassment withoutregard to race color religion age sex national origin disability status genetics protectedveteran status sexual orientation gender identity or expression or any other characteristicprotected by federal state or local laws.
Required Experience:
Director
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
About Company
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