Product Manager, Digital

Sportworks is seeking a visionary customer-centric Product Manager to drive digital transformation. This high-impact role blends strategic product vision business model innovation market insight and cross-functional execution. Youll work directly with the VP/GM of Digital & Growth to shape the future of digitally enabled value creationturning ideas into real growth across SaaS IoT and data-driven platforms.

As part of an entrepreneurial team youll enjoy broad exposure meaningful responsibility and the opportunity to influence decisions at every level. This is a unique chance to build a repeatable playbook while shaping how modern software and data solutions deliver real-world impact. Youll be part product strategist part market analyst part commercial enablerchampioning solutions that improve customer outcomes unlock new revenue streams and scale with repeatable playbooks.

Essential Duties and Responsibilities:

1. Strategic Product and Portfolio Vision

• Define and evolve multi-year digital product strategy rooted in customer workflows and aligned with macro and micro trends.
• Map emerging opportunities across core businesses adjacencies and new digital layers.
• Build roadmaps that prioritize impact sequence execution and articulate a clear product narrative.

2. Business Model Design and Transformation

• Create and test innovative business models.
• Help transform legacy business lines by identifying and piloting new digital value propositions.
• Translate GTM implications and financial impact into P&L-aligned business cases.

3. Customer-Centered Innovation and Market Assessment

• Lead voice-of-customer and workflow discovery initiatives.
• Size opportunities assess competitive positioning and develop businesses.
• Explore where Sportworks unique digital capabilities can deliver defensible customer value.

4. Execution Partnership and Revenue Enablement

• Partner with engineering and operations to bring concepts to market efficiently and scalably.
• Assist commercial teams in turning product into revenue from pricing strategy and positioning to adoption planning and sales enablement.
• Develop integrated GTM plans for new products or feature launches.

5. Culture and Playbook Leadership

• Champion Sportworks growth and digital culture by codifying best practices and creating reusable toolkits
• Bring structure insight and energy to every product challenge.

Leadership Characteristics and Cultural Alignment:

• You lead with ownership and accountability. You take initiative follow through and act like an ownerwhether guiding a roadmap navigating ambiguity or partnering across functions.
• You are curious and take action. You ask sharp questions explore market dynamics and customer workflows deeply and turn insight into clear product direction and action.
• You act with integrity and respect. Youre humble collaborative and seek to build trust with teammates customers and partners through clear communication and follow-through.
• You set a high bar. You bring high standards to your workwhether shaping product strategy validating new models or collaborating on go-to-market. You thrive in environments where clarity and impact matter.
• You champion repeatability and learning. You codify what works into playbooks templates and frameworks others can usehelping us scale Silver Falls Way across the portfolio.
• You think like a business builder. You understand how digital products impact the P&L and are energized by transforming customer workflows and value creation through digital solutions.
• You collaborate confidently across disciplines. You work well with GMs engineers marketers operators and sellers bridging strategy and execution with clarity and empathy.
• You thrive in dynamic environments. You can balance structure and speed detail and vision planning and action.

Required Education Experience and Skills:

• Education: Bachelors degree in business engineering or computer science.
• Experience: 5 years in product management strategy or innovation roles with SaaS IoT or data-powered platforms.
• Skills: Proficiency with ERP and Microsoft Office Suite; effective communication and analytical skills.
• Mindset: Adaptable independent and focused on market insights and customer value.
• Data-driven decision-making abilities: Experienced in opportunity sizing business casing and MVP planning.

Preferred Education Experience and Skills:

• Education: MBA or advanced degree in Business Engineering Design or related field especially with a focus on strategy innovation or digital transformation.
• Experience: Exposure in private investment or corporate innovation especially in multi-company portfolio strategy or post-acquisition integration.
• Proven track record: success in launching or scaling SaaS IoT or data-driven offerings with new revenue mechanics.

Physical Requirements and Working Conditions:

• Being physically present and available at our Monroe location
• Ability to travel up to 30% of the time.
• Combination of office and factory work environments

Compensation & Benefits
In addition to competitive pay we offer a comprehensive benefits package to support the health and wellbeing of our employees

Benefits include:

• Paid holidays and paid time off
• Medical dental and vision coverage (with employer contribution to each)
• Simple IRA with 3% employer match
• Employee Assistance Program (EAP)
• Flexible Spending Account (FSA)
• Life Insurance and AD&D plans
• ORCA Passport benefit for new hires

About Sportworks

At Sportworks were transforming the way people move creating transportation solutions that benefit the well-being of people and the planet. As champions of active and multimodal transportation were on a mission to transform the status quo by connecting journeys seamlessly with innovative products and technology. Since launching the first commercial bike rack for buses in 1993 weve partnered with transit authorities municipalities advocates and those creating our built world to promote healthier more sustainable mobility worldwide our solutions connect bus rail and cycling networks and communities alike. Learn more here:

About Silver Falls Capital

Silver Falls Capital LLC is a private investment company that is focused on the acquisition and successful operation of businesses for the long term. With decades of hands-on experience running and improving businesses we bring leadership business acumen and investments to help companies and their teams achieve full more here: Falls Capital and its portfolio companies are Equal Opportunity Employers. All qualified applicants will receive consideration for employment without regard to race color religion sex (including pregnancy sexual orientation and gender identity) national origin ancestry age (40 or older) disability genetic information marital status veteran or military status or any other status protected by applicable law.

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