Adjunct Instructor, Web Analytics & Media Research

Job Description

COMM4305WEB ANALYTICS & MEDIA RESEARCH- Spring 2026

Students learn how to use analytic tools to measure performance of a website and how to adjust content to increase clicks and improve site performance. Other topics include fundamentals in research design measurement data collection and analysis; the design and execution of surveys focus groups content analyses among other primary research methods; industry applications for media research. The role of artificial intelligence (AI) tools will also be discussed.

Minimum Qualifications Masters degree in Communication Media Studies Sociology Anthropology Digital Humanities Marketing Communications Information Science or a closely related social science field (PhD or ABD preferred).

Teaching Experience At least one year of college-level teaching or professional training in research methods media studies or communication analytics.

Professional or Research Experience Demonstrated experience applying digital or media research methods such as content analysis survey design or audience analytics using current tools (e.g. Google Analytics 4 social-media insight platforms or survey software).

Preferred Competencies Experience integrating quantitative and qualitative research understanding of data ethics and privacy and ability to help students interpret analytics data within social cultural and institutional contexts.

Teaching experience and ongoing engagement with media research practice are essential in this rapidly evolving field.

Please submit CV and contact information.

Position Details:

At this time the university is unable to sponsor applicants for H-1B visas.

Adjunct faculty compensation varies based on instructional mode (lecture or lab) number of course credits and program. The minimum adjunct rate is $1365 per credit.

Compensation and Benefits

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