Digital Producer
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Job Location:
Joplin, MO - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
A Digital Content Producer is responsible for curating high-performing content updating local station website crafting homepage layouts driven by data and helping to report news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brand.
We are looking for that special person to launch our markets new CTV platform.
Essential Duties and Responsibilities
- Create and edit website stories with excellent grammar punctuation and AP Style that is packaged and promoted in a way that generates engagement and repeat site visits.
- Monitor all forms of media (print TV digital blogs and social) and be quick to report breaking news stories hunt for exclusive and/or trending content that will grow engagement and drive loyal local traffic
- Excellent at writing headlines that grow audience and engagement
- Prioritize packaging content that grows page views per visitor and time on site using headline testing metric tools and observed patterns to guide decision making
- Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience
- Promote and distribute news content on social media
- Monitor social media accounts and respond to viewer questions and comments
- Build positive working relationships with newsroom staff and management work collaboratively on enterprise content and create opportunities to market web content on broadcast
- Assist with and produce content for CTV as well as running OBS software
Experience Skills Education
- 2 years of experience in digital content and journalism
- Clever headline writer that gets readers to click
- Strong multi-tasking abilities
- Adobe certified preferred
- Drone certified preferred or experience with Drone operation
- Organized technical problem solver and quick decision maker
- Comfortable with cold calling to develop stories.
- Capable of researching interviewing and writing original news articles
- Knowledge of SEO best practices and AP Style
- Enjoys working in teams and has excellent interpersonal skills
- Ease with/ability to learn new technology independently and quickly
- Strong communicator
- Schedule flexibility (nights weekends)
- Regularly meets measurements of success
- Strong understanding of Google Analytics; Chartbeat experience a plus
- Use OBS software graphics and video in production of original content
- Ability to spot AI generated stories and videos
- Proficiency in MS Office; HTML CSS and Photoshop experience a plus
Schedule
- In-office
- Evenings and weekends w/some flexibility
Key Skills
- Promotional Events
- Image Campaigns
- Promotional Campaigns
- Communications
- News Image
- Promotional Content
- Adobe Creative Suite
- Youtube
- Promotional Materials
- Digital Media
- Promotional Spots
- Video production
- Station Image
About Company
As the largest TV station operator in the U.S. reaching nearly 39 percent of households, Nexstar Media Group offers unrivaled audience access and influence.
