Associate Media Manager, Affiliate Marketing

Home Depot

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profile Job Location:

Atlanta, GA - USA

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

With a career at The Home Depot you can be yourself and also be part of something bigger.

Position Purpose:

The Associate Media Manager Affiliate Marketingis responsible for supporting the planning of omni-channel campaigns and executing and optimizing in-house addressable channel components of those campaigns. Responsibilities include implementation of campaigns and their objectives strategies and tactics; and stewardship of omni-channel plans in conjunction with marketing goals. Position oversees management ofAffiliatecampaign activations and supports the reporting process.


Key Responsibilities:

  • 45% Campaign Management - Manage some components of addressable channel campaigns directly implementing larger strategy into each plan including bidding targeting channel unit/ad creation etc. with autonomy; Help to develop and support test & learn agendas; Track and ensure channel performance standards are met or exceeded
  • 40% Channel Management - Support omni-channel planning buying/activating and reporting for all programs and campaigns with autonomy ensuring larger strategy is implemented as part of each program and/or campaign; Involved in agency and partner management and integration into workflows
  • 15% Organizational Alignment - Build relationships and handle communications and feedback loops with key internal and external stakeholders including channel and platform partners agencies etc; Ensure best practices are utilized/shared; Act as an informal leader and mentor within the channel organization


Direct Manager/Direct Reports:

  • This position typically reports to Manager or Media/Sr. Manager of Media
  • This position has 0 Direct Reports


Travel Requirements:

  • No travel required.


Physical Requirements:

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.


Working Conditions:

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.


Minimum Qualifications:

  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.


Preferred Qualifications:

  • 3 years of experience actively managing and implementing large omni-channel digital programs and budgets at an agency and/or large retailer

  • Previous experience with retail websites and analytics

  • Previous experience working with large established digital properties such as Google Youtube Bing Yahoo Facebook experience with newer properties such as Pinterest and Twitter a major plus

  • Previous experience working with Affiliate Marketing platforms; i.e. Impact Radius or Commission Junction

  • Previous experience working with Microsoft Excel

  • Solid understanding of technical pieces of digital marketing such as website/dataanalytics audiences data feeds tracking codes etc.

  • Presentation and writing skills


Minimum Education:

  • The knowledge skills and abilities typically acquired through the completion of a bachelors degree program or equivalent degree in a field of study related to the job.


Preferred Education:

  • No additional education


Minimum Years of Work Experience:

  • 3


Preferred Years of Work Experience:

  • No additional years of experience


Minimum Leadership Experience:

  • None


Preferred Leadership Experience:

  • None


Certifications:

  • None


Competencies:

  • Action Oriented
  • Collaborates
  • Drives Engagement
  • Communicates Effectively
  • Customer Focus
  • Drives Results
  • Manages Conflict


Required Experience:

Manager

With a career at The Home Depot you can be yourself and also be part of something bigger.Position Purpose:The Associate Media Manager Affiliate Marketingis responsible for supporting the planning of omni-channel campaigns and executing and optimizing in-house addressable channel components of those ...
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Key Skills

  • Digital Marketing
  • Performance Marketing
  • B2B Sales
  • Marketing
  • Google Analytics
  • Attribution Modeling
  • Account Management
  • Affiliate Marketing
  • Campaign Management
  • negotiation
  • E-Commerce
  • Lead Generation

About Company

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Shop online for all your home improvement needs: appliances, bathroom decorating ideas, kitchen remodeling, patio furniture, power tools, bbq grills, carpeting, lumber, concrete, lighting, ceiling fans and more at The Home Depot.

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