Content Marketing Specialist

Role Overview
As the Content Marketing Specialist at Noonlight you will own the creation and distribution of compelling marketing content across channels. Youll drive brand awareness and lead generation by developing engaging assets that support campaigns product launches and sales initiatives. Working closely with a diverse mix of stakeholders from product marketing and sales you will play a vital role in executing our brand voice optimizing content for results and advancing our go-to-market success.

Key Responsibilities

• Develop and execute a dynamic content strategy and editorial calendar that aligns with Noonlights brand business objectives and target audience.
• Craft high-quality assetsfrom blogs and web copy to emails ABM materials sales enablement resources and social contentthat drive engagement and conversion.
• Support campaign execution (email ABM paid ads) with on-brand persuasive content suited for various platforms and buyer journeys.
• Collaborate with designers videographers and stakeholders to deliver visually rich multimedia content that elevates our storytelling.
• Optimize all content for SEO and LLMs ensuring consistent messaging tone and adherence to Noonlights brand guidelines.
• Maintain an organized content library to ensure easy access version control and asset reuse across the team.
• Stay updated with industry best practices content trends and new formats and channels proactively introducing ideas to keep our content marketing fresh and effective.
• Track and analyze content performance drawing insights to continuously improve audience engagement and campaign impact.
• Support product launches events webinars and customer marketing programs by developing targeted relevant content.
• Contribute to messaging positioning market research and GTM planning as a key member of the marketing team.
• Support market competitive and customer research inputs.
• Other duties as assigned

Requirements

• 3 years experience in B2B content marketing.
• Excellent writing editing and storytelling abilities with a portfolio showcasing a variety of content formats.
• Collaborative proactive and detail oriented.
• Strong project management and organizational skills; able to manage multiple priorities and meet deadlines.
• Proven experience supporting product launches demand generation and sales enablement initiatives.
• Working knowledge of content distribution SEO and brand guidelines.
• Experience using analytics tools to assess performance and inform content decisions (Google Analytics Hotjar etc.)
• Experience with ABM and email marketing tactics is a strong plus but not required.

Please note that sponsorship of new applicants for employment authorization or any other immigration-related support is not available for this position at this time.

COMPANY INFORMATION

Noonlight combines advanced technology with real humans to protect and comfort people so they can live freely. Launched in 2013 as a mobile application Noonlight has since grown into a connected safety platformpartnering with products and services to enable modern and affordable 24/7 professional sensor monitoring video monitoring false alarm filtering and data-rich emergency response via an API. Noonlights technology works everywhere in the United States and Canada allowing end users to quickly get help in any situation without requiring a 911 call or the ability to talk or text. Noonlight was recently acquired furthering its vision of automatic safety. It continues to operate as an independent business with the elite knowledge benefits and backing .

For more information please .

COMPANY BENEFITS

competitive pay and benefits inclusive of subsidized medical plan options an HSA with generous company contribution a 401(k) with employer match and paid holidays wellness time and vacation increasing with tenure. Paid maternity and bonding leave company-paid disability and life insurance FSAs well-being resources and activities and a casual dress work environment are also part of our outstanding total rewards package!

AN EQUAL OPPORTUNITY EMPLOYER

In connection with your application we collect information that identifies reasonably relates to or describes you (Personal Information). The categories of Personal Information that we may collect include your name government-issued identification number(s) email address mailing address other contact information emergency contact information employment history educational history criminal record and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes including identifying and evaluating you as a candidate for potential or future employment or future contract positions record keeping in relation to recruiting and hiring conducting criminal background checks as permitted by law conducting analytics and ensuring compliance with applicable legal requirements and Company policies. By submitting your application you acknowledge that we may retain some of the personal data that you provide in your application for our internal operations such as managing our recruitment system and ensuring that we comply with labor laws and regulations even after we have made our employment decision.

Notice To Third Party Agencies:
the value of professional recruiting services. However we are not accepting resumes from recruiters or employment agencies for this the event we receive a resume or candidate referral for this position from a third-party recruiter or agency without a previously signed agreement we reserve the right to pursue and hire those candidate(s) without any financial obligation to you are interested in working please email your company information and standard agreement to.