Product Marketing Manager Real Estate Products and Solutions

We are seeking a dynamic and experienced Product Marketing Manager to lead go-to-market strategy messaging and positioning for MSCIs Real Estate solutions in North America. The ideal candidate will combine deep domain knowledge in commercial real estate with a strong understanding of our core client segmentsAsset Owners and Asset Managersis essential.

The successful candidate will be fluent in the strategic objectives operational models and evolving challenges facing these clients and will tailor marketing strategies to reflect their priorities and decision-making processes.

This individual will work cross-functionally with product management sales research and communications teams to launch and promote offerings that address the evolving needs of institutional real estate investors and managers globally.

Develop and execute go-to-market strategies for MSCIs Real Estate products and solutions with a focus on the specific needs and decision-making journeys of Asset Owners and Asset Managers in North America.

Craft client-centric messaging positioning and value proposition that reflect the investment priorities regulatory drivers and operational models of institutional real estate investors.

Create and manage high-impact marketing content and campaigns including thought leadership webinars product collateral and web content that resonate with our key client segments.

Partner closely with product management from the earliest stages of product developmenttesting market demand validating use cases with key client segments and ensuring offerings are aligned with real industry needs. Lead the development of go-to-market (GTM) strategies

Lead competitive and market intelligence efforts staying ahead of evolving trends in commercial real estate technology (including AI) ESG and capital allocation strategies used by institutional investors.

Collaborate closely with coverage management teams to support pipeline development provide client-facing materials and drive strategic account engagement.

Support and enhance sales enablement by equipping client-facing teams with positioning guides pitch materials and training aligned to the client segments pain points and value drivers.

Champion the use of AI and analytics in developing scalable marketing approaches and delivering more personalized insights-driven client experiences.

Partner with the digital teal to measure and report on campaign effectiveness and engagement across client segments to refine strategies and maximize impact.

• 7 years of experience in product marketing strategy or related roles ideally within commercial real estate real assets or financial services.
• In-depth understanding of the commercial property investment ecosystem including fund management valuation and risk/return frameworks.
• Proven ability to translate complex products into clear differentiated messaging.
• Strong written and verbal communication skills with an eye for storytelling and client-centric narratives.
• Demonstrated comfort with AI tools data-driven marketing and a general aptitude for technology and innovation.
• Experience collaborating across global teams and managing multiple stakeholders.

What we offer you

• Salary range: $133000 - $173000 / year plus eligible for annual bonus

• Transparent compensation schemes and comprehensive employee benefits tailored to your location ensuring your financial security health and overall wellbeing.

• Flexible working arrangements advanced technology and collaborative workspaces.

• A culture of high performance and innovation where we experiment with new ideas and take responsibility for achieving results.

• A global network of talented colleagues who inspire support and share their expertise to innovate and deliver for our clients.

• Global Orientation program to kickstart your journey followed by access to our platform LinkedIn Learning Pro and tailored learning opportunities for ongoing skills development.

• Multi-directional career paths that offer professional growth and development through new challenges internal mobility and expanded roles.

• We actively nurture an environment that builds a sense of inclusion belonging and connection including eight Employee Resource Groups. All Abilities Asian Support Network Black Leadership Network Climate Action Network Hola! MSCI Pride & Allies Women in Tech and Womens Leadership Forum.

At MSCI we are passionate about what we do and we are inspired by our purpose to power better investment decisions. Youll be part of an industry-leading network of creative curious and entrepreneurial pioneers. This is a space where you can challenge yourself set new standards and perform beyond expectations for yourself our clients and our industry.

MSCI is a leading provider of critical decision support tools and services for the global investment community. With over 50 years of expertise in research data and technology we power better investment decisions by enabling clients to understand and analyze key drivers of risk and return and confidently build more effective portfolios. We create industry-leading research-enhanced solutions that clients use to gain insight into and improve transparency across the investment process.

MSCI Inc. is an equal opportunity employer. It is the policy of the firm to ensure equal employment opportunity without discrimination or harassment on the basis of race color religion creed age sex gender gender identity sexual orientation national origin citizenship disability marital and civil partnership/union status pregnancy (including unlawful discrimination on the basis of a legally protected parental leave) veteran status or any other characteristic protected by law. MSCI is also committed to working with and providing reasonable accommodations to individuals with disabilities. If you are an individual with a disability and would like to request a reasonable accommodation for any part of the application process please email and indicate the specifics of the assistance needed. Please note this e-mail is intended only for individuals who are requesting a reasonable workplace accommodation; it is not intended for other inquiries.

To all recruitment agencies

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